#BD3D4D#BD3D4D

#BD3D4D is a mid, vivid red. Relative luminance 0.147; OKLCH L 54.8% C 0.163 H 17.2°. Best body text is #FFFFFF at 5.33:1 contrast (WCAG AA passes).

Color values

HEX	#BD3D4D
RGB	rgb(189, 61, 77)
HSL	hsl(353, 51%, 49%)
HSV	hsv(353, 68%, 74%)
CMYK	cmyk(0%, 67.7%, 59.3%, 25.9%)
CIE-LAB	lab(45.21, 52.16, 19.76)
CIE-LCH	lch(45.21, 55.78, 20.74°)
OKLab	oklab(54.8% 0.156 0.0484)
OKLCH	oklch(54.8% 0.163 17.2)
XYZ	xyz(23.9969, 14.6954, 8.5926)
Luminance	0.1469 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3D4D #3DBDAD

analogous

#BD3D8D #BD3D4D #BD6D3D

triadic

#BD3D4D #4DBD3D #3D4DBD

tetradic

#BD3D4D #8DBD3D #3DBDAD #6D3DBD

square

#BD3D4D #8DBD3D #3DBDAD #6D3DBD

split-complementary

#BD3D4D #3DBD6D #3D8DBD

monochromatic

#601F27 #8F2E3A #BD3D4D #CE6975 #DD97A0

Accessibility & contrast

On white

5.33

#BD3D4D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#BD3D4D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3D4D

5.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3D4D	#FFFFFF	#000000	##FFFFFF
##BD3D4D	1.00	5.33	3.94	5.33
#FFFFFF	5.33	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E5A4D

Deuteranopia (green-blind)

#7E754A

Tritanopia (blue-blind)

#CF2044

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3d4d;
/* rgb */ color: rgb(189, 61, 77);
/* oklch */ color: oklch(54.8% 0.163 17.2);

Tailwind

colors: {
  custom: {
    50: '#d77a7e',
    500: '#bd3d4d',
    950: '#000000',
  },
}

SCSS

$custom: #bd3d4d;
$custom-light: #d77a7e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3d4d",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 77
  },
  "hsl": {
    "h": 352.5,
    "s": 51.2,
    "l": 49.02
  },
  "oklch": {
    "l": 0.548,
    "c": 0.16329,
    "h": 17.2
  },
  "luminance": 0.14692
}

Semantic roles & 50–950 ramp

primary

#BD3D4D

secondary

#8DC9C2

accent

#DBC94D

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD3D4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →