#BD3D4C#BD3D4C

#BD3D4C is a mid, vivid red. Relative luminance 0.147; OKLCH L 54.8% C 0.163 H 17.7°. Best body text is #FFFFFF at 5.34:1 contrast (WCAG AA passes).

Color values

HEX	#BD3D4C
RGB	rgb(189, 61, 76)
HSL	hsl(353, 51%, 49%)
HSV	hsv(353, 68%, 74%)
CMYK	cmyk(0%, 67.7%, 59.8%, 25.9%)
CIE-LAB	lab(45.19, 52.09, 20.34)
CIE-LCH	lch(45.19, 55.92, 21.33°)
OKLab	oklab(54.78% 0.1556 0.0497)
OKLCH	oklch(54.78% 0.163 17.7)
XYZ	xyz(23.9618, 14.6814, 8.4081)
Luminance	0.1468 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3D4C #3DBDAE

analogous

#BD3D8C #BD3D4C #BD6E3D

triadic

#BD3D4C #4CBD3D #3D4CBD

tetradic

#BD3D4C #8CBD3D #3DBDAE #6E3DBD

square

#BD3D4C #8CBD3D #3DBDAE #6E3DBD

split-complementary

#BD3D4C #3DBD6E #3D8CBD

monochromatic

#601F27 #8F2E39 #BD3D4C #CE6975 #DD979F

Accessibility & contrast

On white

5.34

#BD3D4C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#BD3D4C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3D4C

5.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3D4C	#FFFFFF	#000000	##FFFFFF
##BD3D4C	1.00	5.34	3.94	5.34
#FFFFFF	5.34	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E5A4C

Deuteranopia (green-blind)

#7F7549

Tritanopia (blue-blind)

#CF2043

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3d4c;
/* rgb */ color: rgb(189, 61, 76);
/* oklch */ color: oklch(54.8% 0.163 17.7);

Tailwind

colors: {
  custom: {
    50: '#d77a7d',
    500: '#bd3d4c',
    950: '#000000',
  },
}

SCSS

$custom: #bd3d4c;
$custom-light: #d77a7d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3d4c",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 76
  },
  "hsl": {
    "h": 352.969,
    "s": 51.2,
    "l": 49.02
  },
  "oklch": {
    "l": 0.54779,
    "c": 0.1633,
    "h": 17.7
  },
  "luminance": 0.14678
}

Semantic roles & 50–950 ramp

primary

#BD3D4C

secondary

#8DC9C2

accent

#DBCA4D

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3D4C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →