#BD3D4A#BD3D4A

#BD3D4A is a mid, vivid red. Relative luminance 0.147; OKLCH L 54.7% C 0.163 H 18.7°. Best body text is #FFFFFF at 5.34:1 contrast (WCAG AA passes).

Color values

HEX#BD3D4A
RGBrgb(189, 61, 74)
HSLhsl(354, 51%, 49%)
HSVhsv(354, 68%, 74%)
CMYKcmyk(0%, 67.7%, 60.8%, 25.9%)
CIE-LABlab(45.16, 51.95, 21.51)
CIE-LCHlch(45.16, 56.23, 22.49°)
OKLaboklab(54.74% 0.1548 0.0523)
OKLCHoklch(54.74% 0.163 18.7)
XYZxyz(23.8934, 14.6540, 8.0476)
Luminance0.1465 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD3D4A #3DBDB0
analogous
#BD3D8A #BD3D4A #BD703D
triadic
#BD3D4A #4ABD3D #3D4ABD
tetradic
#BD3D4A #8ABD3D #3DBDB0 #703DBD
square
#BD3D4A #8ABD3D #3DBDB0 #703DBD
split-complementary
#BD3D4A #3DBD70 #3D8ABD
monochromatic
#601F26 #8F2E38 #BD3D4A #CE6973 #DD979E

Accessibility & contrast

On white

5.34
#BD3D4A on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.93
#BD3D4A on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3D4A
5.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD3D4A#FFFFFF#000000##FFFFFF
##BD3D4A1.005.343.935.34
#FFFFFF5.341.0021.001.00
#0000003.9321.001.0021.00
##FFFFFF5.341.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5E5A4A
Deuteranopia (green-blind)
#7F7547
Tritanopia (blue-blind)
#CF1F43
Achromatopsia (no color)
#6B6B6B

Design tokens & code

CSS
--color: #bd3d4a;
/* rgb */ color: rgb(189, 61, 74);
/* oklch */ color: oklch(54.7% 0.163 18.7);
Tailwind
colors: {
  custom: {
    50: '#d87a7c',
    500: '#bd3d4a',
    950: '#000000',
  },
}
SCSS
$custom: #bd3d4a;
$custom-light: #d87a7c;
$custom-dark: #000000;
JSON
{
  "hex": "#bd3d4a",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 74
  },
  "hsl": {
    "h": 353.906,
    "s": 51.2,
    "l": 49.02
  },
  "oklch": {
    "l": 0.54738,
    "c": 0.16335,
    "h": 18.7
  },
  "luminance": 0.14651
}

Semantic roles & 50–950 ramp

primary
#BD3D4A
secondary
#8DC9C3
accent
#DBCC4D
background
#FEF7F7
surface
#FCEEEE
border
#D5C9C9
text
#160A09
muted
#847C7B

Preview Lab

Preview with #BD3D4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD3D4A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva