#BD3D3E#BD3D3E
#BD3D3E is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.5% C 0.164 H 24.0°. Best body text is #FFFFFF at 5.38:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3D3E |
|---|---|
| RGB | rgb(189, 61, 62) |
| HSL | hsl(360, 51%, 49%) |
| HSV | hsv(360, 68%, 74%) |
| CMYK | cmyk(0%, 67.7%, 67.2%, 25.9%) |
| CIE-LAB | lab(44.95, 51.21, 28.49) |
| CIE-LCH | lch(44.95, 58.60, 29.08°) |
| OKLab | oklab(54.52% 0.1501 0.0668) |
| OKLCH | oklch(54.52% 0.164 24) |
| XYZ | xyz(23.5270, 14.5075, 6.1179) |
| Luminance | 0.1450 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 0.45
Reddish
#C44240
ΔE00 2.09
Dusty Red
#B9484E
ΔE00 3.94
Cardinal
#C41E3A
ΔE00 4.46
Cherry (survey)
#CF0234
ΔE00 5.12
Crimson
#DC143C
ΔE00 5.77
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3D3E #3DBDBC
analogous
#BD3D7E #BD3D3E #BD7C3D
triadic
#BD3D3E #3EBD3D #3D3EBD
tetradic
#BD3D3E #7EBD3D #3DBDBC #7C3DBD
square
#BD3D3E #7EBD3D #3DBDBC #7C3DBD
split-complementary
#BD3D3E #3DBD7C #3D7EBD
monochromatic
#601F20 #8F2E2F #BD3D3E #CE696A #DD9798
Accessibility & contrast
On white
5.38
#BD3D3E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.90
#BD3D3E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3D3E
5.38:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3D3E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3D3E | 1.00 | 5.38 | 3.90 | 5.38 |
| #FFFFFF | 5.38 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.38 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#60593D
Deuteranopia (green-blind)
#80743A
Tritanopia (blue-blind)
#CF1B3F
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #bd3d3e; /* rgb */ color: rgb(189, 61, 62); /* oklch */ color: oklch(54.5% 0.164 24.0);
Tailwind
colors: {
custom: {
50: '#d87a73',
500: '#bd3d3e',
950: '#000000',
},
}SCSS
$custom: #bd3d3e; $custom-light: #d87a73; $custom-dark: #000000;
JSON
{
"hex": "#bd3d3e",
"rgb": {
"r": 189,
"g": 61,
"b": 62
},
"hsl": {
"h": 359.531,
"s": 51.2,
"l": 49.02
},
"oklch": {
"l": 0.54519,
"c": 0.16428,
"h": 24
},
"luminance": 0.14504
}Semantic roles & 50–950 ramp
primary
#BD3D3E
secondary
#8DC9C9
accent
#DBDA4D
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A08
muted
#847C7B