#BD3D3B#BD3D3B
#BD3D3B is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.5% C 0.165 H 25.2°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3D3B |
|---|---|
| RGB | rgb(189, 61, 59) |
| HSL | hsl(1, 52%, 49%) |
| HSV | hsv(1, 69%, 74%) |
| CMYK | cmyk(0%, 67.7%, 68.8%, 25.9%) |
| CIE-LAB | lab(44.91, 51.05, 30.21) |
| CIE-LCH | lch(44.91, 59.32, 30.62°) |
| OKLab | oklab(54.47% 0.149 0.0702) |
| OKLCH | oklch(54.47% 0.165 25.2) |
| XYZ | xyz(23.4469, 14.4754, 5.6962) |
| Luminance | 0.1447 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.08
Reddish
#C44240
ΔE00 2.01
Dusty Red
#B9484E
ΔE00 4.74
Cardinal
#C41E3A
ΔE00 5.03
Cherry (survey)
#CF0234
ΔE00 5.41
Firebrick
#B22222
ΔE00 6.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3D3B #3BBBBD
analogous
#BD3B7A #BD3D3B #BD7E3B
triadic
#BD3D3B #3BBD3D #3D3BBD
tetradic
#BD3D3B #7ABD3B #3BBBBD #7E3BBD
square
#BD3D3B #7ABD3B #3BBBBD #7E3BBD
split-complementary
#BD3D3B #3BBD7E #3B7ABD
monochromatic
#601F1E #8E2E2C #BD3D3B #CF6866 #DE9695
Accessibility & contrast
On white
5.39
#BD3D3B on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.89
#BD3D3B on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3D3B
5.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3D3B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3D3B | 1.00 | 5.39 | 3.89 | 5.39 |
| #FFFFFF | 5.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#60593A
Deuteranopia (green-blind)
#807437
Tritanopia (blue-blind)
#D0193E
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #bd3d3b; /* rgb */ color: rgb(189, 61, 59); /* oklch */ color: oklch(54.5% 0.165 25.2);
Tailwind
colors: {
custom: {
50: '#d87a71',
500: '#bd3d3b',
950: '#000000',
},
}SCSS
$custom: #bd3d3b; $custom-light: #d87a71; $custom-dark: #000000;
JSON
{
"hex": "#bd3d3b",
"rgb": {
"r": 189,
"g": 61,
"b": 59
},
"hsl": {
"h": 0.923,
"s": 52.419,
"l": 48.627
},
"oklch": {
"l": 0.54471,
"c": 0.16466,
"h": 25.2
},
"luminance": 0.14472
}Semantic roles & 50–950 ramp
primary
#BD3D3B
secondary
#8BC8C9
accent
#DADC4C
background
#FEF7F6
surface
#FCEEEC
border
#D5C9C7
text
#160A07
muted
#847C7A