#BD3D38#BD3D38

#BD3D38 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.4% C 0.165 H 26.4°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#BD3D38
RGB	rgb(189, 61, 56)
HSL	hsl(2, 54%, 48%)
HSV	hsv(2, 70%, 74%)
CMYK	cmyk(0%, 67.7%, 70.4%, 25.9%)
CIE-LAB	lab(44.86, 50.90, 31.92)
CIE-LCH	lch(44.86, 60.08, 32.10°)
OKLab	oklab(54.43% 0.1479 0.0734)
OKLCH	oklch(54.43% 0.165 26.4)
XYZ	xyz(23.3713, 14.4452, 5.2982)
Luminance	0.1444 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3D38 #38B8BD

analogous

#BD3875 #BD3D38 #BD8038

triadic

#BD3D38 #38BD3D #3D38BD

tetradic

#BD3D38 #75BD38 #38B8BD #8038BD

square

#BD3D38 #75BD38 #38B8BD #8038BD

split-complementary

#BD3D38 #38BD80 #3875BD

monochromatic

#5F1F1C #8E2E2A #BD3D38 #D06662 #DE9491

Accessibility & contrast

On white

5.40

#BD3D38 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3D38 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3D38

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3D38	#FFFFFF	#000000	##FFFFFF
##BD3D38	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615936

Deuteranopia (green-blind)

#817434

Tritanopia (blue-blind)

#D0183D

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3d38;
/* rgb */ color: rgb(189, 61, 56);
/* oklch */ color: oklch(54.4% 0.165 26.4);

Tailwind

colors: {
  custom: {
    50: '#d97a6f',
    500: '#bd3d38',
    950: '#000000',
  },
}

SCSS

$custom: #bd3d38;
$custom-light: #d97a6f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3d38",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 56
  },
  "hsl": {
    "h": 2.256,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54426,
    "c": 0.16508,
    "h": 26.4
  },
  "luminance": 0.14442
}

Semantic roles & 50–950 ramp

primary

#BD3D38

secondary

#87C7C9

accent

#D8DE4A

background

#FEF7F6

surface

#FCEEEC

border

#D5C9C7

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD3D38

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →