#BD3D35#BD3D35

#BD3D35 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.4% C 0.166 H 27.6°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).

Color values

HEX	#BD3D35
RGB	rgb(189, 61, 53)
HSL	hsl(4, 56%, 47%)
HSV	hsv(4, 72%, 74%)
CMYK	cmyk(0%, 67.7%, 72%, 25.9%)
CIE-LAB	lab(44.82, 50.75, 33.62)
CIE-LCH	lch(44.82, 60.88, 33.52°)
OKLab	oklab(54.38% 0.1468 0.0766)
OKLCH	oklch(54.38% 0.166 27.6)
XYZ	xyz(23.3001, 14.4167, 4.9233)
Luminance	0.1441 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3D35 #35B5BD

analogous

#BD3571 #BD3D35 #BD8135

triadic

#BD3D35 #35BD3D #3D35BD

tetradic

#BD3D35 #71BD35 #35B5BD #8135BD

square

#BD3D35 #71BD35 #35B5BD #8135BD

split-complementary

#BD3D35 #35BD81 #3571BD

monochromatic

#5D1E1A #8D2E28 #BD3D35 #D2645D #DF928D

Accessibility & contrast

On white

5.41

#BD3D35 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#BD3D35 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3D35

5.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3D35	#FFFFFF	#000000	##FFFFFF
##BD3D35	1.00	5.41	3.88	5.41
#FFFFFF	5.41	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615833

Deuteranopia (green-blind)

#817431

Tritanopia (blue-blind)

#D0173C

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3d35;
/* rgb */ color: rgb(189, 61, 53);
/* oklch */ color: oklch(54.4% 0.166 27.6);

Tailwind

colors: {
  custom: {
    50: '#d97a6d',
    500: '#bd3d35',
    950: '#000000',
  },
}

SCSS

$custom: #bd3d35;
$custom-light: #d97a6d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3d35",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 53
  },
  "hsl": {
    "h": 3.529,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.54383,
    "c": 0.16554,
    "h": 27.6
  },
  "luminance": 0.14413
}

Semantic roles & 50–950 ramp

primary

#BD3D35

secondary

#84C5CA

accent

#D7DF48

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD3D35

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →