#BD3CA4#BD3CA4

#BD3CA4 is a mid, vivid pink. Relative luminance 0.167; OKLCH L 57.7% C 0.199 H 336.6°. Best body text is #FFFFFF at 4.83:1 contrast (WCAG AA passes).

Color values

HEX	#BD3CA4
RGB	rgb(189, 60, 164)
HSL	hsl(312, 52%, 49%)
HSV	hsv(312, 68%, 74%)
CMYK	cmyk(0%, 68.3%, 13.2%, 25.9%)
CIE-LAB	lab(47.92, 62.25, -29.10)
CIE-LCH	lch(47.92, 68.72, 334.94°)
OKLab	oklab(57.72% 0.1827 -0.0791)
OKLCH	oklch(57.72% 0.199 336.6)
XYZ	xyz(29.3034, 16.7334, 36.8013)
Luminance	0.1673 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3CA4 #3CBD55

analogous

#963CBD #BD3CA4 #BD3C64

triadic

#BD3CA4 #A4BD3C #3CA4BD

tetradic

#BD3CA4 #BD963C #3CBD55 #3C64BD

square

#BD3CA4 #BD963C #3CBD55 #3C64BD

split-complementary

#BD3CA4 #64BD3C #3CBD96

monochromatic

#601F53 #8F2D7C #BD3CA4 #CF67BB #DE96D0

Accessibility & contrast

On white

4.83

#BD3CA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.35

#BD3CA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3CA4

4.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3CA4	#FFFFFF	#000000	##FFFFFF
##BD3CA4	1.00	4.83	4.35	4.83
#FFFFFF	4.83	1.00	21.00	1.00
#000000	4.35	21.00	1.00	21.00
##FFFFFF	4.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F65A7

Deuteranopia (green-blind)

#6979A1

Tritanopia (blue-blind)

#C7436B

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd3ca4;
/* rgb */ color: rgb(189, 60, 164);
/* oklch */ color: oklch(57.7% 0.199 336.6);

Tailwind

colors: {
  custom: {
    50: '#d47cbf',
    500: '#bd3ca4',
    950: '#000000',
  },
}

SCSS

$custom: #bd3ca4;
$custom-light: #d47cbf;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3ca4",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 164
  },
  "hsl": {
    "h": 311.628,
    "s": 51.807,
    "l": 48.824
  },
  "oklch": {
    "l": 0.57724,
    "c": 0.19906,
    "h": 336.6
  },
  "luminance": 0.16731
}

Semantic roles & 50–950 ramp

primary

#BD3CA4

secondary

#8CC998

accent

#DB684D

background

#FDF8FB

surface

#FBEFF7

border

#D4CAD0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD3CA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →