#BD3C54#BD3C54

#BD3C54 is a mid, vivid red. Relative luminance 0.147; OKLCH L 54.8% C 0.165 H 13.6°. Best body text is #FFFFFF at 5.33:1 contrast (WCAG AA passes).

Color values

HEX	#BD3C54
RGB	rgb(189, 60, 84)
HSL	hsl(349, 52%, 49%)
HSV	hsv(349, 68%, 74%)
CMYK	cmyk(0%, 68.3%, 55.6%, 25.9%)
CIE-LAB	lab(45.21, 53.08, 15.46)
CIE-LCH	lch(45.21, 55.29, 16.24°)
OKLab	oklab(54.85% 0.16 0.0387)
OKLCH	oklch(54.85% 0.165 13.6)
XYZ	xyz(24.2046, 14.6939, 9.9474)
Luminance	0.1469 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3C54 #3CBDA5

analogous

#BD3C95 #BD3C54 #BD653C

triadic

#BD3C54 #54BD3C #3C54BD

tetradic

#BD3C54 #95BD3C #3CBDA5 #653CBD

square

#BD3C54 #95BD3C #3CBDA5 #653CBD

split-complementary

#BD3C54 #3CBD65 #3C95BD

monochromatic

#601F2B #8F2D3F #BD3C54 #CF677B #DE96A3

Accessibility & contrast

On white

5.33

#BD3C54 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#BD3C54 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3C54

5.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3C54	#FFFFFF	#000000	##FFFFFF
##BD3C54	1.00	5.33	3.94	5.33
#FFFFFF	5.33	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5A54

Deuteranopia (green-blind)

#7D7551

Tritanopia (blue-blind)

#CE2146

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3c54;
/* rgb */ color: rgb(189, 60, 84);
/* oklch */ color: oklch(54.8% 0.165 13.6);

Tailwind

colors: {
  custom: {
    50: '#d77a83',
    500: '#bd3c54',
    950: '#000000',
  },
}

SCSS

$custom: #bd3c54;
$custom-light: #d77a83;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3c54",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 84
  },
  "hsl": {
    "h": 348.837,
    "s": 51.807,
    "l": 48.824
  },
  "oklch": {
    "l": 0.54845,
    "c": 0.16461,
    "h": 13.6
  },
  "luminance": 0.14691
}

Semantic roles & 50–950 ramp

primary

#BD3C54

secondary

#8CC9BE

accent

#DBC14D

background

#FEF7F8

surface

#FCEEEF

border

#D5C9CA

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD3C54

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →