#BD3C51#BD3C51

#BD3C51 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.8% C 0.164 H 15.0°. Best body text is #FFFFFF at 5.34:1 contrast (WCAG AA passes).

Color values

HEX	#BD3C51
RGB	rgb(189, 60, 81)
HSL	hsl(350, 52%, 49%)
HSV	hsv(350, 68%, 74%)
CMYK	cmyk(0%, 68.3%, 57.1%, 25.9%)
CIE-LAB	lab(45.15, 52.85, 17.22)
CIE-LCH	lch(45.15, 55.59, 18.04°)
OKLab	oklab(54.78% 0.1588 0.0427)
OKLCH	oklch(54.78% 0.164 15)
XYZ	xyz(24.0896, 14.6479, 9.3418)
Luminance	0.1464 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3C51 #3CBDA8

analogous

#BD3C92 #BD3C51 #BD683C

triadic

#BD3C51 #51BD3C #3C51BD

tetradic

#BD3C51 #92BD3C #3CBDA8 #683CBD

square

#BD3C51 #92BD3C #3CBDA8 #683CBD

split-complementary

#BD3C51 #3CBD68 #3C92BD

monochromatic

#601F29 #8F2D3D #BD3C51 #CF6778 #DE96A1

Accessibility & contrast

On white

5.34

#BD3C51 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.93

#BD3C51 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3C51

5.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3C51	#FFFFFF	#000000	##FFFFFF
##BD3C51	1.00	5.34	3.93	5.34
#FFFFFF	5.34	1.00	21.00	1.00
#000000	3.93	21.00	1.00	21.00
##FFFFFF	5.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5A51

Deuteranopia (green-blind)

#7E754E

Tritanopia (blue-blind)

#CF2044

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3c51;
/* rgb */ color: rgb(189, 60, 81);
/* oklch */ color: oklch(54.8% 0.164 15.0);

Tailwind

colors: {
  custom: {
    50: '#d77a81',
    500: '#bd3c51',
    950: '#000000',
  },
}

SCSS

$custom: #bd3c51;
$custom-light: #d77a81;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3c51",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 81
  },
  "hsl": {
    "h": 350.233,
    "s": 51.807,
    "l": 48.824
  },
  "oklch": {
    "l": 0.54777,
    "c": 0.16445,
    "h": 15
  },
  "luminance": 0.14645
}

Semantic roles & 50–950 ramp

primary

#BD3C51

secondary

#8CC9BF

accent

#DBC44D

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD3C51

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →