#BD3C50#BD3C50

#BD3C50 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.8% C 0.164 H 15.5°. Best body text is #FFFFFF at 5.35:1 contrast (WCAG AA passes).

Color values

HEX	#BD3C50
RGB	rgb(189, 60, 80)
HSL	hsl(351, 52%, 49%)
HSV	hsv(351, 68%, 74%)
CMYK	cmyk(0%, 68.3%, 57.7%, 25.9%)
CIE-LAB	lab(45.13, 52.78, 17.80)
CIE-LCH	lch(45.13, 55.70, 18.64°)
OKLab	oklab(54.75% 0.1584 0.044)
OKLCH	oklch(54.75% 0.164 15.5)
XYZ	xyz(24.0524, 14.6330, 9.1458)
Luminance	0.1463 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3C50 #3CBDA9

analogous

#BD3C91 #BD3C50 #BD693C

triadic

#BD3C50 #50BD3C #3C50BD

tetradic

#BD3C50 #91BD3C #3CBDA9 #693CBD

square

#BD3C50 #91BD3C #3CBDA9 #693CBD

split-complementary

#BD3C50 #3CBD69 #3C91BD

monochromatic

#601F29 #8F2D3C #BD3C50 #CF6777 #DE96A1

Accessibility & contrast

On white

5.35

#BD3C50 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.93

#BD3C50 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3C50

5.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3C50	#FFFFFF	#000000	##FFFFFF
##BD3C50	1.00	5.35	3.93	5.35
#FFFFFF	5.35	1.00	21.00	1.00
#000000	3.93	21.00	1.00	21.00
##FFFFFF	5.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D5A50

Deuteranopia (green-blind)

#7E754D

Tritanopia (blue-blind)

#CF1F44

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3c50;
/* rgb */ color: rgb(189, 60, 80);
/* oklch */ color: oklch(54.8% 0.164 15.5);

Tailwind

colors: {
  custom: {
    50: '#d77a80',
    500: '#bd3c50',
    950: '#000000',
  },
}

SCSS

$custom: #bd3c50;
$custom-light: #d77a80;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3c50",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 80
  },
  "hsl": {
    "h": 350.698,
    "s": 51.807,
    "l": 48.824
  },
  "oklch": {
    "l": 0.54754,
    "c": 0.16442,
    "h": 15.5
  },
  "luminance": 0.1463
}

Semantic roles & 50–950 ramp

primary

#BD3C50

secondary

#8CC9C0

accent

#DBC54D

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD3C50

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →