#BD3C4D#BD3C4D

#BD3C4D is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.7% C 0.164 H 17.0°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).

Color values

HEX	#BD3C4D
RGB	rgb(189, 60, 77)
HSL	hsl(352, 52%, 49%)
HSV	hsv(352, 68%, 74%)
CMYK	cmyk(0%, 68.3%, 59.3%, 25.9%)
CIE-LAB	lab(45.07, 52.56, 19.56)
CIE-LCH	lch(45.07, 56.09, 20.41°)
OKLab	oklab(54.69% 0.1572 0.048)
OKLCH	oklch(54.69% 0.164 17)
XYZ	xyz(23.9440, 14.5897, 8.5750)
Luminance	0.1459 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3C4D #3CBDAC

analogous

#BD3C8E #BD3C4D #BD6C3C

triadic

#BD3C4D #4DBD3C #3C4DBD

tetradic

#BD3C4D #8EBD3C #3CBDAC #6C3CBD

square

#BD3C4D #8EBD3C #3CBDAC #6C3CBD

split-complementary

#BD3C4D #3CBD6C #3C8EBD

monochromatic

#601F27 #8F2D3A #BD3C4D #CF6775 #DE969F

Accessibility & contrast

On white

5.36

#BD3C4D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.92

#BD3C4D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3C4D

5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3C4D	#FFFFFF	#000000	##FFFFFF
##BD3C4D	1.00	5.36	3.92	5.36
#FFFFFF	5.36	1.00	21.00	1.00
#000000	3.92	21.00	1.00	21.00
##FFFFFF	5.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D5A4D

Deuteranopia (green-blind)

#7E754A

Tritanopia (blue-blind)

#CF1E43

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3c4d;
/* rgb */ color: rgb(189, 60, 77);
/* oklch */ color: oklch(54.7% 0.164 17.0);

Tailwind

colors: {
  custom: {
    50: '#d77a7e',
    500: '#bd3c4d',
    950: '#000000',
  },
}

SCSS

$custom: #bd3c4d;
$custom-light: #d77a7e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3c4d",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 77
  },
  "hsl": {
    "h": 352.093,
    "s": 51.807,
    "l": 48.824
  },
  "oklch": {
    "l": 0.5469,
    "c": 0.16438,
    "h": 17
  },
  "luminance": 0.14586
}

Semantic roles & 50–950 ramp

primary

#BD3C4D

secondary

#8CC9C1

accent

#DBC84D

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD3C4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →