#BD3C4B#BD3C4B

#BD3C4B is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.6% C 0.164 H 17.9°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX#BD3C4B
RGBrgb(189, 60, 75)
HSLhsl(353, 52%, 49%)
HSVhsv(353, 68%, 74%)
CMYKcmyk(0%, 68.3%, 60.3%, 25.9%)
CIE-LABlab(45.03, 52.42, 20.73)
CIE-LCHlch(45.03, 56.37, 21.58°)
OKLaboklab(54.65% 0.1564 0.0505)
OKLCHoklch(54.65% 0.164 17.9)
XYZxyz(23.8744, 14.5619, 8.2088)
Luminance0.1456 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD3C4B #3CBDAE
analogous
#BD3C8C #BD3C4B #BD6E3C
triadic
#BD3C4B #4BBD3C #3C4BBD
tetradic
#BD3C4B #8CBD3C #3CBDAE #6E3CBD
square
#BD3C4B #8CBD3C #3CBDAE #6E3CBD
split-complementary
#BD3C4B #3CBD6E #3C8CBD
monochromatic
#601F26 #8F2D39 #BD3C4B #CF6773 #DE969E

Accessibility & contrast

On white

5.37
#BD3C4B on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.91
#BD3C4B on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3C4B
5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD3C4B#FFFFFF#000000##FFFFFF
##BD3C4B1.005.373.915.37
#FFFFFF5.371.0021.001.00
#0000003.9121.001.0021.00
##FFFFFF5.371.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5D594B
Deuteranopia (green-blind)
#7E7448
Tritanopia (blue-blind)
#CF1D42
Achromatopsia (no color)
#6B6B6B

Design tokens & code

CSS
--color: #bd3c4b;
/* rgb */ color: rgb(189, 60, 75);
/* oklch */ color: oklch(54.6% 0.164 17.9);
Tailwind
colors: {
  custom: {
    50: '#d77a7d',
    500: '#bd3c4b',
    950: '#000000',
  },
}
SCSS
$custom: #bd3c4b;
$custom-light: #d77a7d;
$custom-dark: #000000;
JSON
{
  "hex": "#bd3c4b",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 75
  },
  "hsl": {
    "h": 353.023,
    "s": 51.807,
    "l": 48.824
  },
  "oklch": {
    "l": 0.54648,
    "c": 0.1644,
    "h": 17.9
  },
  "luminance": 0.14559
}

Semantic roles & 50–950 ramp

primary
#BD3C4B
secondary
#8CC9C2
accent
#DBCB4D
background
#FEF7F7
surface
#FCEEEE
border
#D5C9C9
text
#160A09
muted
#847C7B

Preview Lab

Preview with #BD3C4B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD3C4B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva