#BD3C41#BD3C41

#BD3C41 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.5% C 0.165 H 22.4°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#BD3C41
RGB	rgb(189, 60, 65)
HSL	hsl(358, 52%, 49%)
HSV	hsv(358, 68%, 74%)
CMYK	cmyk(0%, 68.3%, 65.6%, 25.9%)
CIE-LAB	lab(44.85, 51.79, 26.57)
CIE-LCH	lch(44.85, 58.21, 27.16°)
OKLab	oklab(54.46% 0.1525 0.0629)
OKLCH	oklch(54.46% 0.165 22.4)
XYZ	xyz(23.5587, 14.4355, 6.5458)
Luminance	0.1443 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3C41 #3CBDB8

analogous

#BD3C82 #BD3C41 #BD783C

triadic

#BD3C41 #41BD3C #3C41BD

tetradic

#BD3C41 #82BD3C #3CBDB8 #783CBD

square

#BD3C41 #82BD3C #3CBDB8 #783CBD

split-complementary

#BD3C41 #3CBD78 #3C82BD

monochromatic

#601F21 #8F2D31 #BD3C41 #CF676B #DE9699

Accessibility & contrast

On white

5.40

#BD3C41 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3C41 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3C41

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3C41	#FFFFFF	#000000	##FFFFFF
##BD3C41	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5940

Deuteranopia (green-blind)

#7F743D

Tritanopia (blue-blind)

#CF193F

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3c41;
/* rgb */ color: rgb(189, 60, 65);
/* oklch */ color: oklch(54.5% 0.165 22.4);

Tailwind

colors: {
  custom: {
    50: '#d87975',
    500: '#bd3c41',
    950: '#000000',
  },
}

SCSS

$custom: #bd3c41;
$custom-light: #d87975;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3c41",
  "rgb": {
    "r": 189,
    "g": 60,
    "b": 65
  },
  "hsl": {
    "h": 357.674,
    "s": 51.807,
    "l": 48.824
  },
  "oklch": {
    "l": 0.54459,
    "c": 0.16497,
    "h": 22.4
  },
  "luminance": 0.14432
}

Semantic roles & 50–950 ramp

primary

#BD3C41

secondary

#8CC9C7

accent

#DBD64D

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD3C41

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →