#BD3C3E#BD3C3E
#BD3C3E is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.4% C 0.165 H 23.7°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3C3E |
|---|---|
| RGB | rgb(189, 60, 62) |
| HSL | hsl(359, 52%, 49%) |
| HSV | hsv(359, 68%, 74%) |
| CMYK | cmyk(0%, 68.3%, 67.2%, 25.9%) |
| CIE-LAB | lab(44.80, 51.62, 28.30) |
| CIE-LCH | lch(44.80, 58.87, 28.74°) |
| OKLab | oklab(54.41% 0.1514 0.0664) |
| OKLCH | oklch(54.41% 0.165 23.7) |
| XYZ | xyz(23.4741, 14.4017, 6.1002) |
| Luminance | 0.1440 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 0.58
Reddish
#C44240
ΔE00 2.29
Dusty Red
#B9484E
ΔE00 3.89
Cardinal
#C41E3A
ΔE00 4.22
Cherry (survey)
#CF0234
ΔE00 4.94
Lipstick Red
#C0022F
ΔE00 5.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3C3E #3CBDBB
analogous
#BD3C7F #BD3C3E #BD7B3C
triadic
#BD3C3E #3EBD3C #3C3EBD
tetradic
#BD3C3E #7FBD3C #3CBDBB #7B3CBD
square
#BD3C3E #7FBD3C #3CBDBB #7B3CBD
split-complementary
#BD3C3E #3CBD7B #3C7FBD
monochromatic
#601F20 #8F2D2F #BD3C3E #CF6769 #DE9697
Accessibility & contrast
On white
5.41
#BD3C3E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.88
#BD3C3E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3C3E
5.41:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3C3E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3C3E | 1.00 | 5.41 | 3.88 | 5.41 |
| #FFFFFF | 5.41 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.41 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5F583D
Deuteranopia (green-blind)
#80743A
Tritanopia (blue-blind)
#CF183E
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #bd3c3e; /* rgb */ color: rgb(189, 60, 62); /* oklch */ color: oklch(54.4% 0.165 23.7);
Tailwind
colors: {
custom: {
50: '#d87973',
500: '#bd3c3e',
950: '#000000',
},
}SCSS
$custom: #bd3c3e; $custom-light: #d87973; $custom-dark: #000000;
JSON
{
"hex": "#bd3c3e",
"rgb": {
"r": 189,
"g": 60,
"b": 62
},
"hsl": {
"h": 359.07,
"s": 51.807,
"l": 48.824
},
"oklch": {
"l": 0.54408,
"c": 0.16528,
"h": 23.7
},
"luminance": 0.14398
}Semantic roles & 50–950 ramp
primary
#BD3C3E
secondary
#8CC9C8
accent
#DBD94D
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A08
muted
#847C7B