#BD3B74#BD3B74

#BD3B74 is a mid, vivid pink. Relative luminance 0.152; OKLCH L 55.6% C 0.173 H 357.4°. Best body text is #FFFFFF at 5.20:1 contrast (WCAG AA passes).

Color values

HEX	#BD3B74
RGB	rgb(189, 59, 116)
HSL	hsl(334, 52%, 49%)
HSV	hsv(334, 69%, 74%)
CMYK	cmyk(0%, 68.8%, 38.6%, 25.9%)
CIE-LAB	lab(45.92, 56.44, -3.21)
CIE-LCH	lch(45.92, 56.53, 356.74°)
OKLab	oklab(55.65% 0.1729 -0.0077)
OKLCH	oklch(55.65% 0.173 357.4)
XYZ	xyz(25.7043, 15.2108, 18.1020)
Luminance	0.1521 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3B74 #3BBD84

analogous

#BD3BB5 #BD3B74 #BD433B

triadic

#BD3B74 #74BD3B #3B74BD

tetradic

#BD3B74 #B5BD3B #3BBD84 #433BBD

square

#BD3B74 #B5BD3B #3BBD84 #433BBD

split-complementary

#BD3B74 #3BBD43 #3BB5BD

monochromatic

#601E3B #8E2C57 #BD3B74 #CF6694 #DE95B5

Accessibility & contrast

On white

5.20

#BD3B74 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.04

#BD3B74 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3B74

5.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3B74	#FFFFFF	#000000	##FFFFFF
##BD3B74	1.00	5.20	4.04	5.20
#FFFFFF	5.20	1.00	21.00	1.00
#000000	4.04	21.00	1.00	21.00
##FFFFFF	5.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545D76

Deuteranopia (green-blind)

#777671

Tritanopia (blue-blind)

#CC2D53

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd3b74;
/* rgb */ color: rgb(189, 59, 116);
/* oklch */ color: oklch(55.6% 0.173 357.4);

Tailwind

colors: {
  custom: {
    50: '#d67a9b',
    500: '#bd3b74',
    950: '#000000',
  },
}

SCSS

$custom: #bd3b74;
$custom-light: #d67a9b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3b74",
  "rgb": {
    "r": 189,
    "g": 59,
    "b": 116
  },
  "hsl": {
    "h": 333.692,
    "s": 52.419,
    "l": 48.627
  },
  "oklch": {
    "l": 0.55649,
    "c": 0.17306,
    "h": 357.4
  },
  "luminance": 0.15208
}

Semantic roles & 50–950 ramp

primary

#BD3B74

secondary

#8BC9AE

accent

#DC9D4C

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BD3B74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →