#BD3B4C#BD3B4C

#BD3B4C is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.6% C 0.165 H 17.2°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).

Color values

HEX	#BD3B4C
RGB	rgb(189, 59, 76)
HSL	hsl(352, 52%, 49%)
HSV	hsv(352, 69%, 74%)
CMYK	cmyk(0%, 68.8%, 59.8%, 25.9%)
CIE-LAB	lab(44.90, 52.89, 19.95)
CIE-LCH	lch(44.90, 56.53, 20.67°)
OKLab	oklab(54.56% 0.1581 0.0488)
OKLCH	oklch(54.56% 0.165 17.2)
XYZ	xyz(23.8571, 14.4719, 8.3732)
Luminance	0.1447 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3B4C #3BBDAC

analogous

#BD3B8D #BD3B4C #BD6B3B

triadic

#BD3B4C #4CBD3B #3B4CBD

tetradic

#BD3B4C #8DBD3B #3BBDAC #6B3BBD

square

#BD3B4C #8DBD3B #3BBDAC #6B3BBD

split-complementary

#BD3B4C #3BBD6B #3B8DBD

monochromatic

#601E26 #8E2C39 #BD3B4C #CF6674 #DE959E

Accessibility & contrast

On white

5.39

#BD3B4C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3B4C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3B4C

5.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3B4C	#FFFFFF	#000000	##FFFFFF
##BD3B4C	1.00	5.39	3.89	5.39
#FFFFFF	5.39	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D594C

Deuteranopia (green-blind)

#7E7449

Tritanopia (blue-blind)

#CF1C42

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3b4c;
/* rgb */ color: rgb(189, 59, 76);
/* oklch */ color: oklch(54.6% 0.165 17.2);

Tailwind

colors: {
  custom: {
    50: '#d7797d',
    500: '#bd3b4c',
    950: '#000000',
  },
}

SCSS

$custom: #bd3b4c;
$custom-light: #d7797d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3b4c",
  "rgb": {
    "r": 189,
    "g": 59,
    "b": 76
  },
  "hsl": {
    "h": 352.154,
    "s": 52.419,
    "l": 48.627
  },
  "oklch": {
    "l": 0.54561,
    "c": 0.16546,
    "h": 17.2
  },
  "luminance": 0.14469
}

Semantic roles & 50–950 ramp

primary

#BD3B4C

secondary

#8BC9C1

accent

#DCC94C

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3B4C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →