#BD3B4B#BD3B4B

#BD3B4B is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.5% C 0.165 H 17.6°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#BD3B4B
RGB	rgb(189, 59, 75)
HSL	hsl(353, 52%, 49%)
HSV	hsv(353, 69%, 74%)
CMYK	cmyk(0%, 68.8%, 60.3%, 25.9%)
CIE-LAB	lab(44.88, 52.82, 20.54)
CIE-LCH	lch(44.88, 56.68, 21.25°)
OKLab	oklab(54.54% 0.1577 0.0501)
OKLCH	oklch(54.54% 0.165 17.6)
XYZ	xyz(23.8226, 14.4581, 8.1915)
Luminance	0.1446 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3B4B #3BBDAD

analogous

#BD3B8C #BD3B4B #BD6C3B

triadic

#BD3B4B #4BBD3B #3B4BBD

tetradic

#BD3B4B #8CBD3B #3BBDAD #6C3BBD

square

#BD3B4B #8CBD3B #3BBDAD #6C3BBD

split-complementary

#BD3B4B #3BBD6C #3B8CBD

monochromatic

#601E26 #8E2C38 #BD3B4B #CF6673 #DE959E

Accessibility & contrast

On white

5.40

#BD3B4B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3B4B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3B4B

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3B4B	#FFFFFF	#000000	##FFFFFF
##BD3B4B	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D594B

Deuteranopia (green-blind)

#7E7448

Tritanopia (blue-blind)

#CF1B42

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3b4b;
/* rgb */ color: rgb(189, 59, 75);
/* oklch */ color: oklch(54.5% 0.165 17.6);

Tailwind

colors: {
  custom: {
    50: '#d8797d',
    500: '#bd3b4b',
    950: '#000000',
  },
}

SCSS

$custom: #bd3b4b;
$custom-light: #d8797d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3b4b",
  "rgb": {
    "r": 189,
    "g": 59,
    "b": 75
  },
  "hsl": {
    "h": 352.615,
    "s": 52.419,
    "l": 48.627
  },
  "oklch": {
    "l": 0.5454,
    "c": 0.16547,
    "h": 17.6
  },
  "luminance": 0.14455
}

Semantic roles & 50–950 ramp

primary

#BD3B4B

secondary

#8BC9C1

accent

#DCCA4C

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3B4B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →