#BD3B4A#BD3B4A

#BD3B4A is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.5% C 0.165 H 18.1°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#BD3B4A
RGB	rgb(189, 59, 74)
HSL	hsl(353, 52%, 49%)
HSV	hsv(353, 69%, 74%)
CMYK	cmyk(0%, 68.8%, 60.8%, 25.9%)
CIE-LAB	lab(44.86, 52.76, 21.13)
CIE-LCH	lch(44.86, 56.83, 21.82°)
OKLab	oklab(54.52% 0.1573 0.0514)
OKLCH	oklch(54.52% 0.165 18.1)
XYZ	xyz(23.7886, 14.4445, 8.0127)
Luminance	0.1444 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3B4A #3BBDAE

analogous

#BD3B8B #BD3B4A #BD6D3B

triadic

#BD3B4A #4ABD3B #3B4ABD

tetradic

#BD3B4A #8BBD3B #3BBDAE #6D3BBD

square

#BD3B4A #8BBD3B #3BBDAE #6D3BBD

split-complementary

#BD3B4A #3BBD6D #3B8BBD

monochromatic

#601E25 #8E2C38 #BD3B4A #CF6672 #DE959D

Accessibility & contrast

On white

5.40

#BD3B4A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3B4A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3B4A

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3B4A	#FFFFFF	#000000	##FFFFFF
##BD3B4A	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D594A

Deuteranopia (green-blind)

#7E7447

Tritanopia (blue-blind)

#CF1B41

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3b4a;
/* rgb */ color: rgb(189, 59, 74);
/* oklch */ color: oklch(54.5% 0.165 18.1);

Tailwind

colors: {
  custom: {
    50: '#d8797c',
    500: '#bd3b4a',
    950: '#000000',
  },
}

SCSS

$custom: #bd3b4a;
$custom-light: #d8797c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3b4a",
  "rgb": {
    "r": 189,
    "g": 59,
    "b": 74
  },
  "hsl": {
    "h": 353.077,
    "s": 52.419,
    "l": 48.627
  },
  "oklch": {
    "l": 0.54519,
    "c": 0.16549,
    "h": 18.1
  },
  "luminance": 0.14441
}

Semantic roles & 50–950 ramp

primary

#BD3B4A

secondary

#8BC9C2

accent

#DCCB4C

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3B4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →