#BD3B47#BD3B47
#BD3B47 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.5% C 0.166 H 19.5°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3B47 |
|---|---|
| RGB | rgb(189, 59, 71) |
| HSL | hsl(354, 52%, 49%) |
| HSV | hsv(354, 69%, 74%) |
| CMYK | cmyk(0%, 68.8%, 62.4%, 25.9%) |
| CIE-LAB | lab(44.81, 52.56, 22.88) |
| CIE-LCH | lch(44.81, 57.32, 23.53°) |
| OKLab | oklab(54.46% 0.1561 0.0552) |
| OKLCH | oklch(54.46% 0.166 19.5) |
| XYZ | xyz(23.6899, 14.4050, 7.4930) |
| Luminance | 0.1440 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dusty Red
#B9484E
ΔE00 2.48
Dull Red
#BB3F3F
ΔE00 3.24
Cardinal
#C41E3A
ΔE00 3.65
Reddish
#C44240
ΔE00 4.49
Cherry (survey)
#CF0234
ΔE00 5.25
Lipstick
#D5174E
ΔE00 5.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3B47 #3BBDB1
analogous
#BD3B88 #BD3B47 #BD703B
triadic
#BD3B47 #47BD3B #3B47BD
tetradic
#BD3B47 #88BD3B #3BBDB1 #703BBD
square
#BD3B47 #88BD3B #3BBDB1 #703BBD
split-complementary
#BD3B47 #3BBD70 #3B88BD
monochromatic
#601E24 #8E2C35 #BD3B47 #CF6670 #DE959B
Accessibility & contrast
On white
5.41
#BD3B47 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.88
#BD3B47 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3B47
5.41:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3B47 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3B47 | 1.00 | 5.41 | 3.88 | 5.41 |
| #FFFFFF | 5.41 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.41 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5D5947
Deuteranopia (green-blind)
#7E7443
Tritanopia (blue-blind)
#CF1A40
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #bd3b47; /* rgb */ color: rgb(189, 59, 71); /* oklch */ color: oklch(54.5% 0.166 19.5);
Tailwind
colors: {
custom: {
50: '#d8797a',
500: '#bd3b47',
950: '#000000',
},
}SCSS
$custom: #bd3b47; $custom-light: #d8797a; $custom-dark: #000000;
JSON
{
"hex": "#bd3b47",
"rgb": {
"r": 189,
"g": 59,
"b": 71
},
"hsl": {
"h": 354.462,
"s": 52.419,
"l": 48.627
},
"oklch": {
"l": 0.5446,
"c": 0.16559,
"h": 19.5
},
"luminance": 0.14402
}Semantic roles & 50–950 ramp
primary
#BD3B47
secondary
#8BC9C3
accent
#DCCF4C
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A09
muted
#847C7B