#BD3B3F#BD3B3F
#BD3B3F is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.3% C 0.166 H 23.0°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3B3F |
|---|---|
| RGB | rgb(189, 59, 63) |
| HSL | hsl(358, 52%, 49%) |
| HSV | hsv(358, 69%, 74%) |
| CMYK | cmyk(0%, 68.8%, 66.7%, 25.9%) |
| CIE-LAB | lab(44.67, 52.08, 27.55) |
| CIE-LCH | lch(44.67, 58.91, 27.88°) |
| OKLab | oklab(54.32% 0.153 0.0648) |
| OKLCH | oklch(54.32% 0.166 23) |
| XYZ | xyz(23.4499, 14.3090, 6.2288) |
| Luminance | 0.1431 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 0.95
Reddish
#C44240
ΔE00 2.63
Dusty Red
#B9484E
ΔE00 3.64
Cardinal
#C41E3A
ΔE00 3.83
Cherry (survey)
#CF0234
ΔE00 4.73
Lipstick Red
#C0022F
ΔE00 5.40
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3B3F #3BBDB9
analogous
#BD3B80 #BD3B3F #BD783B
triadic
#BD3B3F #3FBD3B #3B3FBD
tetradic
#BD3B3F #80BD3B #3BBDB9 #783BBD
square
#BD3B3F #80BD3B #3BBDB9 #783BBD
split-complementary
#BD3B3F #3BBD78 #3B80BD
monochromatic
#601E20 #8E2C2F #BD3B3F #CF6669 #DE9597
Accessibility & contrast
On white
5.44
#BD3B3F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.86
#BD3B3F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3B3F
5.44:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3B3F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3B3F | 1.00 | 5.44 | 3.86 | 5.44 |
| #FFFFFF | 5.44 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.44 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5F583E
Deuteranopia (green-blind)
#7F743B
Tritanopia (blue-blind)
#CF163E
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #bd3b3f; /* rgb */ color: rgb(189, 59, 63); /* oklch */ color: oklch(54.3% 0.166 23.0);
Tailwind
colors: {
custom: {
50: '#d87974',
500: '#bd3b3f',
950: '#000000',
},
}SCSS
$custom: #bd3b3f; $custom-light: #d87974; $custom-dark: #000000;
JSON
{
"hex": "#bd3b3f",
"rgb": {
"r": 189,
"g": 59,
"b": 63
},
"hsl": {
"h": 358.154,
"s": 52.419,
"l": 48.627
},
"oklch": {
"l": 0.54315,
"c": 0.16618,
"h": 23
},
"luminance": 0.14306
}Semantic roles & 50–950 ramp
primary
#BD3B3F
secondary
#8BC9C7
accent
#DCD74C
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A08
muted
#847C7B