#BD3B3E#BD3B3E

#BD3B3E is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.3% C 0.166 H 23.4°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).

Color values

HEX	#BD3B3E
RGB	rgb(189, 59, 62)
HSL	hsl(359, 52%, 49%)
HSV	hsv(359, 69%, 74%)
CMYK	cmyk(0%, 68.8%, 67.2%, 25.9%)
CIE-LAB	lab(44.66, 52.02, 28.13)
CIE-LCH	lch(44.66, 59.14, 28.40°)
OKLab	oklab(54.3% 0.1526 0.066)
OKLCH	oklch(54.3% 0.166 23.4)
XYZ	xyz(23.4222, 14.2979, 6.0829)
Luminance	0.1429 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3B3E #3BBDBA

analogous

#BD3B7F #BD3B3E #BD793B

triadic

#BD3B3E #3EBD3B #3B3EBD

tetradic

#BD3B3E #7FBD3B #3BBDBA #793BBD

square

#BD3B3E #7FBD3B #3BBDBA #793BBD

split-complementary

#BD3B3E #3BBD79 #3B7FBD

monochromatic

#601E1F #8E2C2F #BD3B3E #CF6668 #DE9596

Accessibility & contrast

On white

5.44

#BD3B3E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.86

#BD3B3E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3B3E

5.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3B3E	#FFFFFF	#000000	##FFFFFF
##BD3B3E	1.00	5.44	3.86	5.44
#FFFFFF	5.44	1.00	21.00	1.00
#000000	3.86	21.00	1.00	21.00
##FFFFFF	5.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F583D

Deuteranopia (green-blind)

#7F743A

Tritanopia (blue-blind)

#CF163D

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3b3e;
/* rgb */ color: rgb(189, 59, 62);
/* oklch */ color: oklch(54.3% 0.166 23.4);

Tailwind

colors: {
  custom: {
    50: '#d87973',
    500: '#bd3b3e',
    950: '#000000',
  },
}

SCSS

$custom: #bd3b3e;
$custom-light: #d87973;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3b3e",
  "rgb": {
    "r": 189,
    "g": 59,
    "b": 62
  },
  "hsl": {
    "h": 358.615,
    "s": 52.419,
    "l": 48.627
  },
  "oklch": {
    "l": 0.54299,
    "c": 0.16629,
    "h": 23.4
  },
  "luminance": 0.14295
}

Semantic roles & 50–950 ramp

primary

#BD3B3E

secondary

#8BC9C8

accent

#DCD94C

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD3B3E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →