#BD3B38#BD3B38

#BD3B38 is a mid, vivid red. Relative luminance 0.142; OKLCH L 54.2% C 0.167 H 25.8°. Best body text is #FFFFFF at 5.46:1 contrast (WCAG AA passes).

Color values

HEX	#BD3B38
RGB	rgb(189, 59, 56)
HSL	hsl(1, 54%, 48%)
HSV	hsv(1, 70%, 74%)
CMYK	cmyk(0%, 68.8%, 70.4%, 25.9%)
CIE-LAB	lab(44.57, 51.70, 31.57)
CIE-LCH	lch(44.57, 60.58, 31.41°)
OKLab	oklab(54.2% 0.1504 0.0727)
OKLCH	oklch(54.2% 0.167 25.8)
XYZ	xyz(23.2666, 14.2357, 5.2632)
Luminance	0.1423 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3B38 #38BABD

analogous

#BD3878 #BD3B38 #BD7D38

triadic

#BD3B38 #38BD3B #3B38BD

tetradic

#BD3B38 #78BD38 #38BABD #7D38BD

square

#BD3B38 #78BD38 #38BABD #7D38BD

split-complementary

#BD3B38 #38BD7D #3878BD

monochromatic

#5F1E1C #8E2C2A #BD3B38 #D06462 #DE9391

Accessibility & contrast

On white

5.46

#BD3B38 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.85

#BD3B38 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3B38

5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3B38	#FFFFFF	#000000	##FFFFFF
##BD3B38	1.00	5.46	3.85	5.46
#FFFFFF	5.46	1.00	21.00	1.00
#000000	3.85	21.00	1.00	21.00
##FFFFFF	5.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5836

Deuteranopia (green-blind)

#807434

Tritanopia (blue-blind)

#D0133C

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd3b38;
/* rgb */ color: rgb(189, 59, 56);
/* oklch */ color: oklch(54.2% 0.167 25.8);

Tailwind

colors: {
  custom: {
    50: '#d9796f',
    500: '#bd3b38',
    950: '#000000',
  },
}

SCSS

$custom: #bd3b38;
$custom-light: #d9796f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3b38",
  "rgb": {
    "r": 189,
    "g": 59,
    "b": 56
  },
  "hsl": {
    "h": 1.353,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54204,
    "c": 0.16702,
    "h": 25.8
  },
  "luminance": 0.14232
}

Semantic roles & 50–950 ramp

primary

#BD3B38

secondary

#87C8C9

accent

#DADE4A

background

#FEF7F6

surface

#FDEEEC

border

#D5C9C7

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD3B38

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →