#BD3AD3#BD3AD3

#BD3AD3 is a mid, highly saturated purple. Relative luminance 0.185; OKLCH L 60.1% C 0.238 H 321.5°. Best body text is #000000 at 4.71:1 contrast (WCAG AA passes).

Color values

HEX	#BD3AD3
RGB	rgb(189, 58, 211)
HSL	hsl(291, 63%, 53%)
HSV	hsv(291, 73%, 83%)
CMYK	cmyk(10.4%, 72.5%, 0%, 17.3%)
CIE-LAB	lab(50.16, 70.67, -52.94)
CIE-LCH	lch(50.16, 88.30, 323.16°)
OKLab	oklab(60.13% 0.186 -0.1481)
OKLCH	oklch(60.13% 0.238 321.5)
XYZ	xyz(34.2559, 18.5500, 63.3915)
Luminance	0.1855 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3AD3 #50D33A

analogous

#713AD3 #BD3AD3 #D33A9C

triadic

#BD3AD3 #D3BD3A #3AD3BD

tetradic

#BD3AD3 #D3713A #50D33A #3A9CD3

square

#BD3AD3 #D3713A #50D33A #3A9CD3

split-complementary

#BD3AD3 #9CD33A #3AD371

monochromatic

#6A1B78 #9726AA #BD3AD3 #CE6CDE #DF9EE9

Accessibility & contrast

On white

4.46

#BD3AD3 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.71

#BD3AD3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD3AD3

4.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3AD3	#FFFFFF	#000000	##000000
##BD3AD3	1.00	4.46	4.71	4.71
#FFFFFF	4.46	1.00	21.00	21.00
#000000	4.71	21.00	1.00	1.00
##000000	4.71	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#006ED7

Deuteranopia (green-blind)

#4D7CCF

Tritanopia (blue-blind)

#BF5784

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd3ad3;
/* rgb */ color: rgb(189, 58, 211);
/* oklch */ color: oklch(60.1% 0.238 321.5);

Tailwind

colors: {
  custom: {
    50: '#d57de1',
    500: '#bd3ad3',
    950: '#000000',
  },
}

SCSS

$custom: #bd3ad3;
$custom-light: #d57de1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3ad3",
  "rgb": {
    "r": 189,
    "g": 58,
    "b": 211
  },
  "hsl": {
    "h": 291.373,
    "s": 63.485,
    "l": 52.745
  },
  "oklch": {
    "l": 0.60134,
    "c": 0.23777,
    "h": 321.5
  },
  "luminance": 0.18548
}

Semantic roles & 50–950 ramp

primary

#BD3AD3

secondary

#9DD693

accent

#E74159

background

#FDF8FD

surface

#FBEFFB

border

#D4CAD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BD3AD3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →