#BD3AA4#BD3AA4

#BD3AA4 is a mid, highly saturated pink. Relative luminance 0.165; OKLCH L 57.5% C 0.202 H 336.5°. Best body text is #FFFFFF at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#BD3AA4
RGB	rgb(189, 58, 164)
HSL	hsl(311, 53%, 48%)
HSV	hsv(311, 69%, 74%)
CMYK	cmyk(0%, 69.3%, 13.2%, 25.9%)
CIE-LAB	lab(47.66, 62.99, -29.51)
CIE-LCH	lch(47.66, 69.56, 334.89°)
OKLab	oklab(57.53% 0.1848 -0.0803)
OKLCH	oklch(57.53% 0.202 336.5)
XYZ	xyz(29.2006, 16.5278, 36.7671)
Luminance	0.1653 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3AA4 #3ABD53

analogous

#943ABD #BD3AA4 #BD3A63

triadic

#BD3AA4 #A4BD3A #3AA4BD

tetradic

#BD3AA4 #BD943A #3ABD53 #3A63BD

square

#BD3AA4 #BD943A #3ABD53 #3A63BD

split-complementary

#BD3AA4 #63BD3A #3ABD94

monochromatic

#5F1D53 #8E2C7B #BD3AA4 #D065BB #DE93D0

Accessibility & contrast

On white

4.88

#BD3AA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.31

#BD3AA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3AA4

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3AA4	#FFFFFF	#000000	##FFFFFF
##BD3AA4	1.00	4.88	4.31	4.88
#FFFFFF	4.88	1.00	21.00	1.00
#000000	4.31	21.00	1.00	21.00
##FFFFFF	4.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D64A7

Deuteranopia (green-blind)

#6878A1

Tritanopia (blue-blind)

#C7426A

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd3aa4;
/* rgb */ color: rgb(189, 58, 164);
/* oklch */ color: oklch(57.5% 0.202 336.5);

Tailwind

colors: {
  custom: {
    50: '#d47bbf',
    500: '#bd3aa4',
    950: '#000000',
  },
}

SCSS

$custom: #bd3aa4;
$custom-light: #d47bbf;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3aa4",
  "rgb": {
    "r": 189,
    "g": 58,
    "b": 164
  },
  "hsl": {
    "h": 311.45,
    "s": 53.036,
    "l": 48.431
  },
  "oklch": {
    "l": 0.57533,
    "c": 0.20153,
    "h": 336.5
  },
  "luminance": 0.16525
}

Semantic roles & 50–950 ramp

primary

#BD3AA4

secondary

#8AC996

accent

#DC674B

background

#FDF7FB

surface

#FBEEF7

border

#D4C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD3AA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →