#BD3A4A#BD3A4A

#BD3A4A is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.4% C 0.167 H 17.8°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#BD3A4A
RGB	rgb(189, 58, 74)
HSL	hsl(353, 53%, 48%)
HSV	hsv(353, 69%, 74%)
CMYK	cmyk(0%, 69.3%, 60.8%, 25.9%)
CIE-LAB	lab(44.72, 53.15, 20.94)
CIE-LCH	lch(44.72, 57.12, 21.50°)
OKLab	oklab(54.41% 0.1586 0.0509)
OKLCH	oklch(54.41% 0.167 17.8)
XYZ	xyz(23.7377, 14.3427, 7.9957)
Luminance	0.1434 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3A4A #3ABDAD

analogous

#BD3A8B #BD3A4A #BD6B3A

triadic

#BD3A4A #4ABD3A #3A4ABD

tetradic

#BD3A4A #8BBD3A #3ABDAD #6B3ABD

square

#BD3A4A #8BBD3A #3ABDAD #6B3ABD

split-complementary

#BD3A4A #3ABD6B #3A8BBD

monochromatic

#5F1D25 #8E2C38 #BD3A4A #D06572 #DE939D

Accessibility & contrast

On white

5.43

#BD3A4A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#BD3A4A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3A4A

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3A4A	#FFFFFF	#000000	##FFFFFF
##BD3A4A	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C584A

Deuteranopia (green-blind)

#7E7447

Tritanopia (blue-blind)

#CF1941

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3a4a;
/* rgb */ color: rgb(189, 58, 74);
/* oklch */ color: oklch(54.4% 0.167 17.8);

Tailwind

colors: {
  custom: {
    50: '#d8797c',
    500: '#bd3a4a',
    950: '#000000',
  },
}

SCSS

$custom: #bd3a4a;
$custom-light: #d8797c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3a4a",
  "rgb": {
    "r": 189,
    "g": 58,
    "b": 74
  },
  "hsl": {
    "h": 352.672,
    "s": 53.036,
    "l": 48.431
  },
  "oklch": {
    "l": 0.54413,
    "c": 0.16654,
    "h": 17.8
  },
  "luminance": 0.14339
}

Semantic roles & 50–950 ramp

primary

#BD3A4A

secondary

#8AC9C1

accent

#DCCB4B

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3A4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →