#BD3A47#BD3A47
#BD3A47 is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.4% C 0.167 H 19.2°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3A47 |
|---|---|
| RGB | rgb(189, 58, 71) |
| HSL | hsl(354, 53%, 48%) |
| HSV | hsv(354, 69%, 74%) |
| CMYK | cmyk(0%, 69.3%, 62.4%, 25.9%) |
| CIE-LAB | lab(44.66, 52.95, 22.70) |
| CIE-LCH | lch(44.66, 57.61, 23.20°) |
| OKLab | oklab(54.35% 0.1574 0.0547) |
| OKLCH | oklch(54.35% 0.167 19.2) |
| XYZ | xyz(23.6390, 14.3032, 7.4761) |
| Luminance | 0.1430 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dusty Red
#B9484E
ΔE00 2.64
Dull Red
#BB3F3F
ΔE00 3.44
Cardinal
#C41E3A
ΔE00 3.54
Reddish
#C44240
ΔE00 4.71
Cherry (survey)
#CF0234
ΔE00 5.21
Lipstick
#D5174E
ΔE00 5.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3A47 #3ABDB0
analogous
#BD3A88 #BD3A47 #BD6E3A
triadic
#BD3A47 #47BD3A #3A47BD
tetradic
#BD3A47 #88BD3A #3ABDB0 #6E3ABD
square
#BD3A47 #88BD3A #3ABDB0 #6E3ABD
split-complementary
#BD3A47 #3ABD6E #3A88BD
monochromatic
#5F1D24 #8E2C35 #BD3A47 #D0656F #DE939B
Accessibility & contrast
On white
5.44
#BD3A47 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.86
#BD3A47 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3A47
5.44:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3A47 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3A47 | 1.00 | 5.44 | 3.86 | 5.44 |
| #FFFFFF | 5.44 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.44 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5D5847
Deuteranopia (green-blind)
#7E7443
Tritanopia (blue-blind)
#CF1740
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #bd3a47; /* rgb */ color: rgb(189, 58, 71); /* oklch */ color: oklch(54.4% 0.167 19.2);
Tailwind
colors: {
custom: {
50: '#d8797a',
500: '#bd3a47',
950: '#000000',
},
}SCSS
$custom: #bd3a47; $custom-light: #d8797a; $custom-dark: #000000;
JSON
{
"hex": "#bd3a47",
"rgb": {
"r": 189,
"g": 58,
"b": 71
},
"hsl": {
"h": 354.046,
"s": 53.036,
"l": 48.431
},
"oklch": {
"l": 0.54353,
"c": 0.16662,
"h": 19.2
},
"luminance": 0.143
}Semantic roles & 50–950 ramp
primary
#BD3A47
secondary
#8AC9C3
accent
#DCCE4B
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A09
muted
#847C7B