#BD3A46#BD3A46

#BD3A46 is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.3% C 0.167 H 19.6°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).

Color values

HEX	#BD3A46
RGB	rgb(189, 58, 70)
HSL	hsl(355, 53%, 48%)
HSV	hsv(355, 69%, 74%)
CMYK	cmyk(0%, 69.3%, 63%, 25.9%)
CIE-LAB	lab(44.65, 52.89, 23.28)
CIE-LCH	lch(44.65, 57.79, 23.76°)
OKLab	oklab(54.33% 0.157 0.056)
OKLCH	oklch(54.33% 0.167 19.6)
XYZ	xyz(23.6072, 14.2905, 7.3084)
Luminance	0.1429 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3A46 #3ABDB1

analogous

#BD3A87 #BD3A46 #BD6F3A

triadic

#BD3A46 #46BD3A #3A46BD

tetradic

#BD3A46 #87BD3A #3ABDB1 #6F3ABD

square

#BD3A46 #87BD3A #3ABDB1 #6F3ABD

split-complementary

#BD3A46 #3ABD6F #3A87BD

monochromatic

#5F1D23 #8E2C35 #BD3A46 #D0656E #DE939A

Accessibility & contrast

On white

5.44

#BD3A46 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.86

#BD3A46 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3A46

5.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3A46	#FFFFFF	#000000	##FFFFFF
##BD3A46	1.00	5.44	3.86	5.44
#FFFFFF	5.44	1.00	21.00	1.00
#000000	3.86	21.00	1.00	21.00
##FFFFFF	5.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D5846

Deuteranopia (green-blind)

#7E7442

Tritanopia (blue-blind)

#CF173F

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3a46;
/* rgb */ color: rgb(189, 58, 70);
/* oklch */ color: oklch(54.3% 0.167 19.6);

Tailwind

colors: {
  custom: {
    50: '#d87979',
    500: '#bd3a46',
    950: '#000000',
  },
}

SCSS

$custom: #bd3a46;
$custom-light: #d87979;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3a46",
  "rgb": {
    "r": 189,
    "g": 58,
    "b": 70
  },
  "hsl": {
    "h": 354.504,
    "s": 53.036,
    "l": 48.431
  },
  "oklch": {
    "l": 0.54334,
    "c": 0.16667,
    "h": 19.6
  },
  "luminance": 0.14287
}

Semantic roles & 50–950 ramp

primary

#BD3A46

secondary

#8AC9C3

accent

#DCCF4B

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3A46

Body copy rendered with the generated semantic roles for this colour.

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