#BD39BE#BD39BE

#BD39BE is a mid, highly saturated purple. Relative luminance 0.175; OKLCH L 58.8% C 0.222 H 327.6°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD39BE
RGB	rgb(189, 57, 190)
HSL	hsl(300, 54%, 48%)
HSV	hsv(300, 70%, 75%)
CMYK	cmyk(0.5%, 70%, 0%, 25.5%)
CIE-LAB	lab(48.84, 67.42, -42.92)
CIE-LCH	lch(48.84, 79.92, 327.52°)
OKLab	oklab(58.81% 0.1876 -0.1189)
OKLCH	oklch(58.81% 0.222 327.6)
XYZ	xyz(31.7432, 17.4650, 50.4044)
Luminance	0.1746 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD39BE #3ABE39

analogous

#7A39BE #BD39BE #BE397C

triadic

#BD39BE #BEBD39 #39BEBD

tetradic

#BD39BE #BE7A39 #3ABE39 #397CBE

square

#BD39BE #BE7A39 #3ABE39 #397CBE

split-complementary

#BD39BE #7CBE39 #39BE7A

monochromatic

#5F1D60 #8E2B8F #BD39BE #D064D0 #DE93DF

Accessibility & contrast

On white

4.67

#BD39BE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.49

#BD39BE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD39BE

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD39BE	#FFFFFF	#000000	##FFFFFF
##BD39BE	1.00	4.67	4.49	4.67
#FFFFFF	4.67	1.00	21.00	1.00
#000000	4.49	21.00	1.00	21.00
##FFFFFF	4.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2169C2

Deuteranopia (green-blind)

#5B7ABB

Tritanopia (blue-blind)

#C34D78

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd39be;
/* rgb */ color: rgb(189, 57, 190);
/* oklch */ color: oklch(58.8% 0.222 327.6);

Tailwind

colors: {
  custom: {
    50: '#d57cd2',
    500: '#bd39be',
    950: '#000000',
  },
}

SCSS

$custom: #bd39be;
$custom-light: #d57cd2;
$custom-dark: #000000;

JSON

{
  "hex": "#bd39be",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 190
  },
  "hsl": {
    "h": 299.549,
    "s": 53.846,
    "l": 48.431
  },
  "oklch": {
    "l": 0.58809,
    "c": 0.22208,
    "h": 327.6
  },
  "luminance": 0.17463
}

Semantic roles & 50–950 ramp

primary

#BD39BE

secondary

#8ACA89

accent

#DD4B4C

background

#FDF8FC

surface

#FBEFF9

border

#D4CAD2

text

#150A14

muted

#837C82

Preview Lab

Preview with #BD39BE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →