#BD39A5#BD39A5

#BD39A5 is a mid, highly saturated pink. Relative luminance 0.165; OKLCH L 57.5% C 0.203 H 336.1°. Best body text is #FFFFFF at 4.89:1 contrast (WCAG AA passes).

Color values

HEX	#BD39A5
RGB	rgb(189, 57, 165)
HSL	hsl(311, 54%, 48%)
HSV	hsv(311, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 12.7%, 25.9%)
CIE-LAB	lab(47.58, 63.50, -30.23)
CIE-LCH	lch(47.58, 70.33, 334.54°)
OKLab	oklab(57.49% 0.186 -0.0823)
OKLCH	oklch(57.49% 0.203 336.1)
XYZ	xyz(29.2413, 16.4643, 37.2279)
Luminance	0.1646 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD39A5 #39BD51

analogous

#9339BD #BD39A5 #BD3963

triadic

#BD39A5 #A5BD39 #39A5BD

tetradic

#BD39A5 #BD9339 #39BD51 #3963BD

square

#BD39A5 #BD9339 #39BD51 #3963BD

split-complementary

#BD39A5 #63BD39 #39BD93

monochromatic

#5F1D53 #8E2B7C #BD39A5 #D063BC #DE92D0

Accessibility & contrast

On white

4.89

#BD39A5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.29

#BD39A5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD39A5

4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD39A5	#FFFFFF	#000000	##FFFFFF
##BD39A5	1.00	4.89	4.29	4.89
#FFFFFF	4.89	1.00	21.00	1.00
#000000	4.29	21.00	1.00	21.00
##FFFFFF	4.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B64A8

Deuteranopia (green-blind)

#6778A2

Tritanopia (blue-blind)

#C7426A

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd39a5;
/* rgb */ color: rgb(189, 57, 165);
/* oklch */ color: oklch(57.5% 0.203 336.1);

Tailwind

colors: {
  custom: {
    50: '#d47bc0',
    500: '#bd39a5',
    950: '#000000',
  },
}

SCSS

$custom: #bd39a5;
$custom-light: #d47bc0;
$custom-dark: #000000;

JSON

{
  "hex": "#bd39a5",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 165
  },
  "hsl": {
    "h": 310.909,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.57489,
    "c": 0.20344,
    "h": 336.1
  },
  "luminance": 0.16462
}

Semantic roles & 50–950 ramp

primary

#BD39A5

secondary

#89C994

accent

#DD654B

background

#FDF7FB

surface

#FBEEF7

border

#D4C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD39A5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →