#BD3945#BD3945
#BD3945 is a mid, vivid red. Relative luminance 0.142; OKLCH L 54.2% C 0.168 H 19.8°. Best body text is #FFFFFF at 5.48:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3945 |
|---|---|
| RGB | rgb(189, 57, 69) |
| HSL | hsl(355, 54%, 48%) |
| HSV | hsv(355, 70%, 74%) |
| CMYK | cmyk(0%, 69.8%, 63.5%, 25.9%) |
| CIE-LAB | lab(44.49, 53.21, 23.69) |
| CIE-LCH | lch(44.49, 58.25, 23.99°) |
| OKLab | oklab(54.21% 0.1578 0.0568) |
| OKLCH | oklch(54.21% 0.168 19.8) |
| XYZ | xyz(23.5260, 14.1781, 7.1269) |
| Luminance | 0.1417 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dusty Red
#B9484E
ΔE00 2.85
Dull Red
#BB3F3F
ΔE00 3.03
Cardinal
#C41E3A
ΔE00 3.24
Reddish
#C44240
ΔE00 4.40
Cherry (survey)
#CF0234
ΔE00 4.87
Lipstick Red
#C0022F
ΔE00 5.46
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3945 #39BDB1
analogous
#BD3987 #BD3945 #BD6F39
triadic
#BD3945 #45BD39 #3945BD
tetradic
#BD3945 #87BD39 #39BDB1 #6F39BD
square
#BD3945 #87BD39 #39BDB1 #6F39BD
split-complementary
#BD3945 #39BD6F #3987BD
monochromatic
#5F1D23 #8E2B34 #BD3945 #D0636D #DE9299
Accessibility & contrast
On white
5.48
#BD3945 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.83
#BD3945 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3945
5.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3945 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3945 | 1.00 | 5.48 | 3.83 | 5.48 |
| #FFFFFF | 5.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.83 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5D5745
Deuteranopia (green-blind)
#7E7341
Tritanopia (blue-blind)
#CF143E
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #bd3945; /* rgb */ color: rgb(189, 57, 69); /* oklch */ color: oklch(54.2% 0.168 19.8);
Tailwind
colors: {
custom: {
50: '#d87878',
500: '#bd3945',
950: '#000000',
},
}SCSS
$custom: #bd3945; $custom-light: #d87878; $custom-dark: #000000;
JSON
{
"hex": "#bd3945",
"rgb": {
"r": 189,
"g": 57,
"b": 69
},
"hsl": {
"h": 354.545,
"s": 53.659,
"l": 48.235
},
"oklch": {
"l": 0.54209,
"c": 0.16774,
"h": 19.8
},
"luminance": 0.14175
}Semantic roles & 50–950 ramp
primary
#BD3945
secondary
#89C9C3
accent
#DDD04B
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160909
muted
#847B7B