#BD3943#BD3943

#BD3943 is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.2% C 0.168 H 20.7°. Best body text is #FFFFFF at 5.48:1 contrast (WCAG AA passes).

Color values

HEX	#BD3943
RGB	rgb(189, 57, 67)
HSL	hsl(355, 54%, 48%)
HSV	hsv(355, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 64.6%, 25.9%)
CIE-LAB	lab(44.45, 53.09, 24.86)
CIE-LCH	lch(44.45, 58.62, 25.09°)
OKLab	oklab(54.17% 0.1571 0.0593)
OKLCH	oklch(54.17% 0.168 20.7)
XYZ	xyz(23.4649, 14.1537, 6.8055)
Luminance	0.1415 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3943 #39BDB3

analogous

#BD3985 #BD3943 #BD7139

triadic

#BD3943 #43BD39 #3943BD

tetradic

#BD3943 #85BD39 #39BDB3 #7139BD

square

#BD3943 #85BD39 #39BDB3 #7139BD

split-complementary

#BD3943 #39BD71 #3985BD

monochromatic

#5F1D22 #8E2B32 #BD3943 #D0636B #DE9298

Accessibility & contrast

On white

5.48

#BD3943 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.83

#BD3943 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3943

5.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3943	#FFFFFF	#000000	##FFFFFF
##BD3943	1.00	5.48	3.83	5.48
#FFFFFF	5.48	1.00	21.00	1.00
#000000	3.83	21.00	1.00	21.00
##FFFFFF	5.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D5742

Deuteranopia (green-blind)

#7E733F

Tritanopia (blue-blind)

#CF133E

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd3943;
/* rgb */ color: rgb(189, 57, 67);
/* oklch */ color: oklch(54.2% 0.168 20.7);

Tailwind

colors: {
  custom: {
    50: '#d87877',
    500: '#bd3943',
    950: '#000000',
  },
}

SCSS

$custom: #bd3943;
$custom-light: #d87877;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3943",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 67
  },
  "hsl": {
    "h": 355.455,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.54172,
    "c": 0.16785,
    "h": 20.7
  },
  "luminance": 0.1415
}

Semantic roles & 50–950 ramp

primary

#BD3943

secondary

#89C9C4

accent

#DDD24B

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD3943

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →