#BD3935#BD3935
#BD3935 is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.9% C 0.169 H 26.3°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3935 |
|---|---|
| RGB | rgb(189, 57, 53) |
| HSL | hsl(2, 56%, 47%) |
| HSV | hsv(2, 72%, 74%) |
| CMYK | cmyk(0%, 69.8%, 72%, 25.9%) |
| CIE-LAB | lab(44.24, 52.35, 32.94) |
| CIE-LCH | lch(44.24, 61.85, 32.18°) |
| OKLab | oklab(53.95% 0.1518 0.0751) |
| OKLCH | oklch(53.95% 0.169 26.3) |
| XYZ | xyz(23.0945, 14.0055, 4.8548) |
| Luminance | 0.1400 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.35
Reddish
#C44240
ΔE00 2.94
Firebrick
#B22222
ΔE00 4.96
Cardinal
#C41E3A
ΔE00 5.42
Cherry (survey)
#CF0234
ΔE00 5.50
Scarlet
#BE0119
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3935 #35B9BD
analogous
#BD3575 #BD3935 #BD7D35
triadic
#BD3935 #35BD39 #3935BD
tetradic
#BD3935 #75BD35 #35B9BD #7D35BD
square
#BD3935 #75BD35 #35B9BD #7D35BD
split-complementary
#BD3935 #35BD7D #3575BD
monochromatic
#5D1C1A #8D2B28 #BD3935 #D2615D #DF908D
Accessibility & contrast
On white
5.53
#BD3935 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.80
#BD3935 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3935
5.53:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3935 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3935 | 1.00 | 5.53 | 3.80 | 5.53 |
| #FFFFFF | 5.53 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.80 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.53 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5F5633
Deuteranopia (green-blind)
#7F7331
Tritanopia (blue-blind)
#D00B39
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #bd3935; /* rgb */ color: rgb(189, 57, 53); /* oklch */ color: oklch(53.9% 0.169 26.3);
Tailwind
colors: {
custom: {
50: '#d9786c',
500: '#bd3935',
950: '#000000',
},
}SCSS
$custom: #bd3935; $custom-light: #d9786c; $custom-dark: #000000;
JSON
{
"hex": "#bd3935",
"rgb": {
"r": 189,
"g": 57,
"b": 53
},
"hsl": {
"h": 1.765,
"s": 56.198,
"l": 47.451
},
"oklch": {
"l": 0.53946,
"c": 0.16935,
"h": 26.3
},
"luminance": 0.14002
}Semantic roles & 50–950 ramp
primary
#BD3935
secondary
#84C8CA
accent
#DBDF48
background
#FEF7F6
surface
#FDEEEB
border
#D5C9C6
text
#160907
muted
#847B7A