#BD392B#BD392B

#BD392B is a mid, vivid red. Relative luminance 0.139; OKLCH L 53.8% C 0.171 H 29.7°. Best body text is #FFFFFF at 5.55:1 contrast (WCAG AA passes).

Color values

HEX	#BD392B
RGB	rgb(189, 57, 43)
HSL	hsl(6, 63%, 45%)
HSV	hsv(6, 77%, 74%)
CMYK	cmyk(0%, 69.8%, 77.2%, 25.9%)
CIE-LAB	lab(44.12, 51.92, 38.49)
CIE-LCH	lch(44.12, 64.63, 36.55°)
OKLab	oklab(53.82% 0.1484 0.0848)
OKLCH	oklch(53.82% 0.171 29.7)
XYZ	xyz(22.8881, 13.9229, 3.7673)
Luminance	0.1392 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD392B #2BAFBD

analogous

#BD2B66 #BD392B #BD822B

triadic

#BD392B #2BBD39 #392BBD

tetradic

#BD392B #66BD2B #2BAFBD #822BBD

square

#BD392B #66BD2B #2BAFBD #822BBD

split-complementary

#BD392B #2BBD82 #2B66BD

monochromatic

#591B14 #8B2A20 #BD392B #D75B4E #E28A80

Accessibility & contrast

On white

5.55

#BD392B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.78

#BD392B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD392B

5.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD392B	#FFFFFF	#000000	##FFFFFF
##BD392B	1.00	5.55	3.78	5.55
#FFFFFF	5.55	1.00	21.00	1.00
#000000	3.78	21.00	1.00	21.00
##FFFFFF	5.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5628

Deuteranopia (green-blind)

#807326

Tritanopia (blue-blind)

#D00637

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd392b;
/* rgb */ color: rgb(189, 57, 43);
/* oklch */ color: oklch(53.8% 0.171 29.7);

Tailwind

colors: {
  custom: {
    50: '#da7865',
    500: '#bd392b',
    950: '#000000',
  },
}

SCSS

$custom: #bd392b;
$custom-light: #da7865;
$custom-dark: #000000;

JSON

{
  "hex": "#bd392b",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 43
  },
  "hsl": {
    "h": 5.753,
    "s": 62.931,
    "l": 45.49
  },
  "oklch": {
    "l": 0.53819,
    "c": 0.17092,
    "h": 29.7
  },
  "luminance": 0.13919
}

Semantic roles & 50–950 ramp

primary

#BD392B

secondary

#79C3CB

accent

#D6E642

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160906

muted

#847B7A

Preview Lab

Preview with #BD392B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →