#BD38B9#BD38B9

#BD38B9 is a mid, highly saturated purple. Relative luminance 0.172; OKLCH L 58.4% C 0.219 H 329.2°. Best body text is #FFFFFF at 4.74:1 contrast (WCAG AA passes).

Color values

HEX	#BD38B9
RGB	rgb(189, 56, 185)
HSL	hsl(302, 54%, 48%)
HSV	hsv(302, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 2.1%, 25.9%)
CIE-LAB	lab(48.45, 66.95, -40.62)
CIE-LCH	lch(48.45, 78.31, 328.75°)
OKLab	oklab(58.44% 0.1885 -0.1122)
OKLCH	oklch(58.44% 0.219 329.2)
XYZ	xyz(31.1571, 17.1523, 47.5592)
Luminance	0.1715 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD38B9 #38BD3C

analogous

#7F38BD #BD38B9 #BD3876

triadic

#BD38B9 #B9BD38 #38B9BD

tetradic

#BD38B9 #BD7F38 #38BD3C #3876BD

square

#BD38B9 #BD7F38 #38BD3C #3876BD

split-complementary

#BD38B9 #76BD38 #38BD7F

monochromatic

#5F1C5D #8E2A8B #BD38B9 #D062CD #DE91DC

Accessibility & contrast

On white

4.74

#BD38B9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.43

#BD38B9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD38B9

4.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD38B9	#FFFFFF	#000000	##FFFFFF
##BD38B9	1.00	4.74	4.43	4.74
#FFFFFF	4.74	1.00	21.00	1.00
#000000	4.43	21.00	1.00	21.00
##FFFFFF	4.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2668BD

Deuteranopia (green-blind)

#5D79B6

Tritanopia (blue-blind)

#C44A75

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd38b9;
/* rgb */ color: rgb(189, 56, 185);
/* oklch */ color: oklch(58.4% 0.219 329.2);

Tailwind

colors: {
  custom: {
    50: '#d57bce',
    500: '#bd38b9',
    950: '#000000',
  },
}

SCSS

$custom: #bd38b9;
$custom-light: #d57bce;
$custom-dark: #000000;

JSON

{
  "hex": "#bd38b9",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 185
  },
  "hsl": {
    "h": 301.805,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.58443,
    "c": 0.21935,
    "h": 329.2
  },
  "luminance": 0.1715
}

Semantic roles & 50–950 ramp

primary

#BD38B9

secondary

#87C989

accent

#DE4F4A

background

#FDF7FC

surface

#FBEEF9

border

#D4C9D2

text

#150A14

muted

#837C82

Preview Lab

Preview with #BD38B9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →