#BD38B4#BD38B4

#BD38B4 is a mid, highly saturated purple. Relative luminance 0.169; OKLCH L 58.2% C 0.216 H 330.9°. Best body text is #FFFFFF at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#BD38B4
RGB	rgb(189, 56, 180)
HSL	hsl(304, 54%, 48%)
HSV	hsv(304, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 4.8%, 25.9%)
CIE-LAB	lab(48.19, 66.15, -38.11)
CIE-LCH	lch(48.19, 76.34, 330.05°)
OKLab	oklab(58.17% 0.1883 -0.105)
OKLCH	oklch(58.17% 0.216 330.9)
XYZ	xyz(30.6386, 16.9448, 44.8282)
Luminance	0.1694 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD38B4 #38BD41

analogous

#8338BD #BD38B4 #BD3871

triadic

#BD38B4 #B4BD38 #38B4BD

tetradic

#BD38B4 #BD8338 #38BD41 #3871BD

square

#BD38B4 #BD8338 #38BD41 #3871BD

split-complementary

#BD38B4 #71BD38 #38BD83

monochromatic

#5F1C5A #8E2A87 #BD38B4 #D062C9 #DE91D9

Accessibility & contrast

On white

4.79

#BD38B4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.39

#BD38B4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD38B4

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD38B4	#FFFFFF	#000000	##FFFFFF
##BD38B4	1.00	4.79	4.39	4.79
#FFFFFF	4.79	1.00	21.00	1.00
#000000	4.39	21.00	1.00	21.00
##FFFFFF	4.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2C67B7

Deuteranopia (green-blind)

#6079B1

Tritanopia (blue-blind)

#C44872

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd38b4;
/* rgb */ color: rgb(189, 56, 180);
/* oklch */ color: oklch(58.2% 0.216 330.9);

Tailwind

colors: {
  custom: {
    50: '#d57bcb',
    500: '#bd38b4',
    950: '#000000',
  },
}

SCSS

$custom: #bd38b4;
$custom-light: #d57bcb;
$custom-dark: #000000;

JSON

{
  "hex": "#bd38b4",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 180
  },
  "hsl": {
    "h": 304.06,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.58171,
    "c": 0.21557,
    "h": 330.9
  },
  "luminance": 0.16942
}

Semantic roles & 50–950 ramp

primary

#BD38B4

secondary

#87C98C

accent

#DE544A

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD38B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →