#BD38AC#BD38AC

#BD38AC is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 57.8% C 0.210 H 333.6°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX	#BD38AC
RGB	rgb(189, 56, 172)
HSL	hsl(308, 54%, 48%)
HSV	hsv(308, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 9%, 25.9%)
CIE-LAB	lab(47.79, 64.90, -34.04)
CIE-LCH	lch(47.79, 73.29, 332.32°)
OKLab	oklab(57.75% 0.1878 -0.0932)
OKLCH	oklch(57.75% 0.21 333.6)
XYZ	xyz(29.8470, 16.6282, 40.6593)
Luminance	0.1663 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD38AC #38BD49

analogous

#8B38BD #BD38AC #BD3869

triadic

#BD38AC #ACBD38 #38ACBD

tetradic

#BD38AC #BD8B38 #38BD49 #3869BD

square

#BD38AC #BD8B38 #38BD49 #3869BD

split-complementary

#BD38AC #69BD38 #38BD8B

monochromatic

#5F1C56 #8E2A81 #BD38AC #D062C2 #DE91D5

Accessibility & contrast

On white

4.86

#BD38AC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.33

#BD38AC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD38AC

4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD38AC	#FFFFFF	#000000	##FFFFFF
##BD38AC	1.00	4.86	4.33	4.86
#FFFFFF	4.86	1.00	21.00	1.00
#000000	4.33	21.00	1.00	21.00
##FFFFFF	4.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3465AF

Deuteranopia (green-blind)

#6478A9

Tritanopia (blue-blind)

#C6446E

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd38ac;
/* rgb */ color: rgb(189, 56, 172);
/* oklch */ color: oklch(57.8% 0.210 333.6);

Tailwind

colors: {
  custom: {
    50: '#d57ac5',
    500: '#bd38ac',
    950: '#000000',
  },
}

SCSS

$custom: #bd38ac;
$custom-light: #d57ac5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd38ac",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 172
  },
  "hsl": {
    "h": 307.669,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.5775,
    "c": 0.20965,
    "h": 333.6
  },
  "luminance": 0.16626
}

Semantic roles & 50–950 ramp

primary

#BD38AC

secondary

#87C990

accent

#DE5D4A

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD38AC

Body copy rendered with the generated semantic roles for this colour.

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