#BD389E#BD389E

#BD389E is a mid, vivid pink. Relative luminance 0.161; OKLCH L 57.1% C 0.200 H 338.7°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#BD389E
RGB	rgb(189, 56, 158)
HSL	hsl(314, 54%, 48%)
HSV	hsv(314, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 16.4%, 25.9%)
CIE-LAB	lab(47.13, 62.84, -26.77)
CIE-LCH	lch(47.13, 68.30, 336.92°)
OKLab	oklab(57.06% 0.1862 -0.0725)
OKLCH	oklch(57.06% 0.2 338.7)
XYZ	xyz(28.5726, 16.1185, 33.9475)
Luminance	0.1612 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD389E #38BD57

analogous

#9938BD #BD389E #BD385B

triadic

#BD389E #9EBD38 #389EBD

tetradic

#BD389E #BD9938 #38BD57 #385BBD

square

#BD389E #BD9938 #38BD57 #385BBD

split-complementary

#BD389E #5BBD38 #38BD99

monochromatic

#5F1C4F #8E2A77 #BD389E #D062B7 #DE91CC

Accessibility & contrast

On white

4.97

#BD389E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.22

#BD389E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD389E

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD389E	#FFFFFF	#000000	##FFFFFF
##BD389E	1.00	4.97	4.22	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.22	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F62A1

Deuteranopia (green-blind)

#6A779B

Tritanopia (blue-blind)

#C83D66

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd389e;
/* rgb */ color: rgb(189, 56, 158);
/* oklch */ color: oklch(57.1% 0.200 338.7);

Tailwind

colors: {
  custom: {
    50: '#d57abb',
    500: '#bd389e',
    950: '#000000',
  },
}

SCSS

$custom: #bd389e;
$custom-light: #d57abb;
$custom-dark: #000000;

JSON

{
  "hex": "#bd389e",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 158
  },
  "hsl": {
    "h": 313.985,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.57059,
    "c": 0.19981,
    "h": 338.7
  },
  "luminance": 0.16116
}

Semantic roles & 50–950 ramp

primary

#BD389E

secondary

#87C997

accent

#DE6D4A

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD389E

Body copy rendered with the generated semantic roles for this colour.

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