#BD3854#BD3854

#BD3854 is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.4% C 0.169 H 12.6°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).

Color values

HEX	#BD3854
RGB	rgb(189, 56, 84)
HSL	hsl(347, 54%, 48%)
HSV	hsv(347, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 55.6%, 25.9%)
CIE-LAB	lab(44.65, 54.63, 14.69)
CIE-LCH	lch(44.65, 56.57, 15.05°)
OKLab	oklab(54.43% 0.165 0.0368)
OKLCH	oklch(54.43% 0.169 12.6)
XYZ	xyz(24.0029, 14.2906, 9.8802)
Luminance	0.1429 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3854 #38BDA1

analogous

#BD3897 #BD3854 #BD5E38

triadic

#BD3854 #54BD38 #3854BD

tetradic

#BD3854 #97BD38 #38BDA1 #5E38BD

square

#BD3854 #97BD38 #38BDA1 #5E38BD

split-complementary

#BD3854 #38BD5E #3897BD

monochromatic

#5F1C2A #8E2A3F #BD3854 #D06279 #DE91A1

Accessibility & contrast

On white

5.44

#BD3854 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.86

#BD3854 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3854

5.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3854	#FFFFFF	#000000	##FFFFFF
##BD3854	1.00	5.44	3.86	5.44
#FFFFFF	5.44	1.00	21.00	1.00
#000000	3.86	21.00	1.00	21.00
##FFFFFF	5.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595854

Deuteranopia (green-blind)

#7C7451

Tritanopia (blue-blind)

#CE1943

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3854;
/* rgb */ color: rgb(189, 56, 84);
/* oklch */ color: oklch(54.4% 0.169 12.6);

Tailwind

colors: {
  custom: {
    50: '#d77883',
    500: '#bd3854',
    950: '#000000',
  },
}

SCSS

$custom: #bd3854;
$custom-light: #d77883;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3854",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 84
  },
  "hsl": {
    "h": 347.368,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54425,
    "c": 0.16903,
    "h": 12.6
  },
  "luminance": 0.14287
}

Semantic roles & 50–950 ramp

primary

#BD3854

secondary

#87C9BB

accent

#DEBF4A

background

#FEF7F8

surface

#FCEEEF

border

#D5C9CA

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD3854

Body copy rendered with the generated semantic roles for this colour.

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