#BD384F#BD384F

#BD384F is a mid, vivid red. Relative luminance 0.142; OKLCH L 54.3% C 0.169 H 15.0°. Best body text is #FFFFFF at 5.47:1 contrast (WCAG AA passes).

Color values

HEX	#BD384F
RGB	rgb(189, 56, 79)
HSL	hsl(350, 54%, 48%)
HSV	hsv(350, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 58.2%, 25.9%)
CIE-LAB	lab(44.54, 54.26, 17.63)
CIE-LCH	lch(44.54, 57.06, 18.00°)
OKLab	oklab(54.31% 0.163 0.0436)
OKLCH	oklch(54.31% 0.169 15)
XYZ	xyz(23.8140, 14.2150, 8.8854)
Luminance	0.1421 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD384F #38BDA6

analogous

#BD3891 #BD384F #BD6338

triadic

#BD384F #4FBD38 #384FBD

tetradic

#BD384F #91BD38 #38BDA6 #6338BD

square

#BD384F #91BD38 #38BDA6 #6338BD

split-complementary

#BD384F #38BD63 #3891BD

monochromatic

#5F1C28 #8E2A3B #BD384F #D06275 #DE919E

Accessibility & contrast

On white

5.47

#BD384F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.84

#BD384F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD384F

5.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD384F	#FFFFFF	#000000	##FFFFFF
##BD384F	1.00	5.47	3.84	5.47
#FFFFFF	5.47	1.00	21.00	1.00
#000000	3.84	21.00	1.00	21.00
##FFFFFF	5.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A584F

Deuteranopia (green-blind)

#7C734C

Tritanopia (blue-blind)

#CF1741

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd384f;
/* rgb */ color: rgb(189, 56, 79);
/* oklch */ color: oklch(54.3% 0.169 15.0);

Tailwind

colors: {
  custom: {
    50: '#d77880',
    500: '#bd384f',
    950: '#000000',
  },
}

SCSS

$custom: #bd384f;
$custom-light: #d77880;
$custom-dark: #000000;

JSON

{
  "hex": "#bd384f",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 79
  },
  "hsl": {
    "h": 349.624,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.5431,
    "c": 0.16872,
    "h": 15
  },
  "luminance": 0.14212
}

Semantic roles & 50–950 ramp

primary

#BD384F

secondary

#87C9BE

accent

#DEC44A

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BD384F

Body copy rendered with the generated semantic roles for this colour.

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