#BD3840#BD3840

#BD3840 is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.0% C 0.169 H 21.7°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).

Color values

HEX	#BD3840
RGB	rgb(189, 56, 64)
HSL	hsl(356, 54%, 48%)
HSV	hsv(356, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 66.1%, 25.9%)
CIE-LAB	lab(44.26, 53.30, 26.43)
CIE-LCH	lch(44.26, 59.50, 26.38°)
OKLab	oklab(54.01% 0.1571 0.0625)
OKLCH	oklch(54.01% 0.169 21.7)
XYZ	xyz(23.3283, 14.0207, 6.3274)
Luminance	0.1402 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3840 #38BDB5

analogous

#BD3882 #BD3840 #BD7238

triadic

#BD3840 #40BD38 #3840BD

tetradic

#BD3840 #82BD38 #38BDB5 #7238BD

square

#BD3840 #82BD38 #38BDB5 #7238BD

split-complementary

#BD3840 #38BD72 #3882BD

monochromatic

#5F1C20 #8E2A30 #BD3840 #D06268 #DE9196

Accessibility & contrast

On white

5.52

#BD3840 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#BD3840 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3840

5.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3840	#FFFFFF	#000000	##FFFFFF
##BD3840	1.00	5.52	3.80	5.52
#FFFFFF	5.52	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D573F

Deuteranopia (green-blind)

#7E733C

Tritanopia (blue-blind)

#CF0E3C

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd3840;
/* rgb */ color: rgb(189, 56, 64);
/* oklch */ color: oklch(54.0% 0.169 21.7);

Tailwind

colors: {
  custom: {
    50: '#d87774',
    500: '#bd3840',
    950: '#000000',
  },
}

SCSS

$custom: #bd3840;
$custom-light: #d87774;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3840",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 64
  },
  "hsl": {
    "h": 356.391,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54014,
    "c": 0.16907,
    "h": 21.7
  },
  "luminance": 0.14017
}

Semantic roles & 50–950 ramp

primary

#BD3840

secondary

#87C9C5

accent

#DED54A

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD3840

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →