#BD383D#BD383D

#BD383D is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.0% C 0.169 H 22.9°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#BD383D
RGB	rgb(189, 56, 61)
HSL	hsl(358, 54%, 48%)
HSV	hsv(358, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 67.7%, 25.9%)
CIE-LAB	lab(44.22, 53.13, 28.18)
CIE-LCH	lch(44.22, 60.14, 27.94°)
OKLab	oklab(53.96% 0.156 0.066)
OKLCH	oklch(53.96% 0.169 22.9)
XYZ	xyz(23.2452, 13.9875, 5.8898)
Luminance	0.1398 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD383D #38BDB8

analogous

#BD3880 #BD383D #BD7538

triadic

#BD383D #3DBD38 #383DBD

tetradic

#BD383D #80BD38 #38BDB8 #7538BD

square

#BD383D #80BD38 #38BDB8 #7538BD

split-complementary

#BD383D #38BD75 #3880BD

monochromatic

#5F1C1F #8E2A2E #BD383D #D06266 #DE9194

Accessibility & contrast

On white

5.53

#BD383D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#BD383D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD383D

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD383D	#FFFFFF	#000000	##FFFFFF
##BD383D	1.00	5.53	3.80	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D563C

Deuteranopia (green-blind)

#7E7339

Tritanopia (blue-blind)

#D00C3B

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd383d;
/* rgb */ color: rgb(189, 56, 61);
/* oklch */ color: oklch(54.0% 0.169 22.9);

Tailwind

colors: {
  custom: {
    50: '#d87772',
    500: '#bd383d',
    950: '#000000',
  },
}

SCSS

$custom: #bd383d;
$custom-light: #d87772;
$custom-dark: #000000;

JSON

{
  "hex": "#bd383d",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 61
  },
  "hsl": {
    "h": 357.744,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.53963,
    "c": 0.16934,
    "h": 22.9
  },
  "luminance": 0.13984
}

Semantic roles & 50–950 ramp

primary

#BD383D

secondary

#87C9C7

accent

#DED84A

background

#FEF7F6

surface

#FCEEEC

border

#D5C9C7

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD383D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →