#BD37C3#BD37C3

#BD37C3 is a mid, highly saturated purple. Relative luminance 0.175; OKLCH L 58.9% C 0.228 H 326.1°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD37C3
RGB	rgb(189, 55, 195)
HSL	hsl(297, 56%, 49%)
HSV	hsv(297, 72%, 76%)
CMYK	cmyk(3.1%, 71.8%, 0%, 23.5%)
CIE-LAB	lab(48.88, 68.93, -45.77)
CIE-LCH	lch(48.88, 82.74, 326.42°)
OKLab	oklab(58.92% 0.1895 -0.1272)
OKLCH	oklch(58.92% 0.228 326.1)
XYZ	xyz(32.2021, 17.4935, 53.2997)
Luminance	0.1749 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD37C3 #3DC337

analogous

#7737C3 #BD37C3 #C33783

triadic

#BD37C3 #C3BD37 #37C3BD

tetradic

#BD37C3 #C37737 #3DC337 #3783C3

square

#BD37C3 #C37737 #3DC337 #3783C3

split-complementary

#BD37C3 #83C337 #37C377

monochromatic

#601C64 #8F2A93 #BD37C3 #CE64D3 #DD94E1

Accessibility & contrast

On white

4.67

#BD37C3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.50

#BD37C3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD37C3

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD37C3	#FFFFFF	#000000	##FFFFFF
##BD37C3	1.00	4.67	4.50	4.67
#FFFFFF	4.67	1.00	21.00	1.00
#000000	4.50	21.00	1.00	21.00
##FFFFFF	4.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1269C7

Deuteranopia (green-blind)

#577AC0

Tritanopia (blue-blind)

#C24E7A

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd37c3;
/* rgb */ color: rgb(189, 55, 195);
/* oklch */ color: oklch(58.9% 0.228 326.1);

Tailwind

colors: {
  custom: {
    50: '#d57bd6',
    500: '#bd37c3',
    950: '#000000',
  },
}

SCSS

$custom: #bd37c3;
$custom-light: #d57bd6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd37c3",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 195
  },
  "hsl": {
    "h": 297.429,
    "s": 56,
    "l": 49.02
  },
  "oklch": {
    "l": 0.58923,
    "c": 0.22819,
    "h": 326.1
  },
  "luminance": 0.17491
}

Semantic roles & 50–950 ramp

primary

#BD37C3

secondary

#8DCC8A

accent

#DF494F

background

#FDF8FD

surface

#FBEFFA

border

#D4CAD3

text

#150A14

muted

#837C83

Preview Lab

Preview with #BD37C3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →