#BD37C1#BD37C1

#BD37C1 is a mid, highly saturated purple. Relative luminance 0.174; OKLCH L 58.8% C 0.227 H 326.7°. Best body text is #FFFFFF at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#BD37C1
RGB	rgb(189, 55, 193)
HSL	hsl(298, 56%, 49%)
HSV	hsv(298, 72%, 76%)
CMYK	cmyk(2.1%, 71.5%, 0%, 24.3%)
CIE-LAB	lab(48.76, 68.60, -44.78)
CIE-LCH	lch(48.76, 81.92, 326.86°)
OKLab	oklab(58.81% 0.1895 -0.1243)
OKLCH	oklch(58.81% 0.227 326.7)
XYZ	xyz(31.9775, 17.4036, 52.1167)
Luminance	0.1740 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD37C1 #3BC137

analogous

#7837C1 #BD37C1 #C13780

triadic

#BD37C1 #C1BD37 #37C1BD

tetradic

#BD37C1 #C17837 #3BC137 #3780C1

square

#BD37C1 #C17837 #3BC137 #3780C1

split-complementary

#BD37C1 #80C137 #37C178

monochromatic

#601C62 #8E2991 #BD37C1 #CF63D2 #DE92E0

Accessibility & contrast

On white

4.69

#BD37C1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.48

#BD37C1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD37C1

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD37C1	#FFFFFF	#000000	##FFFFFF
##BD37C1	1.00	4.69	4.48	4.69
#FFFFFF	4.69	1.00	21.00	1.00
#000000	4.48	21.00	1.00	21.00
##FFFFFF	4.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1769C5

Deuteranopia (green-blind)

#587ABE

Tritanopia (blue-blind)

#C24D79

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd37c1;
/* rgb */ color: rgb(189, 55, 193);
/* oklch */ color: oklch(58.8% 0.227 326.7);

Tailwind

colors: {
  custom: {
    50: '#d57bd4',
    500: '#bd37c1',
    950: '#000000',
  },
}

SCSS

$custom: #bd37c1;
$custom-light: #d57bd4;
$custom-dark: #000000;

JSON

{
  "hex": "#bd37c1",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 193
  },
  "hsl": {
    "h": 298.261,
    "s": 55.645,
    "l": 48.627
  },
  "oklch": {
    "l": 0.58808,
    "c": 0.22663,
    "h": 326.7
  },
  "luminance": 0.17401
}

Semantic roles & 50–950 ramp

primary

#BD37C1

secondary

#8BCB89

accent

#DF494D

background

#FDF8FD

surface

#FBEFFA

border

#D4CAD3

text

#150A14

muted

#837C83

Preview Lab

Preview with #BD37C1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →