#BD37B2#BD37B2

#BD37B2 is a mid, highly saturated purple. Relative luminance 0.168; OKLCH L 58.0% C 0.215 H 331.5°. Best body text is #FFFFFF at 4.82:1 contrast (WCAG AA passes).

Color values

HEX	#BD37B2
RGB	rgb(189, 55, 178)
HSL	hsl(305, 55%, 48%)
HSV	hsv(305, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 5.8%, 25.9%)
CIE-LAB	lab(47.97, 66.18, -37.29)
CIE-LCH	lch(47.97, 75.96, 330.60°)
OKLab	oklab(57.98% 0.1892 -0.1026)
OKLCH	oklch(57.98% 0.215 331.5)
XYZ	xyz(30.3883, 16.7680, 43.7469)
Luminance	0.1677 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD37B2 #37BD42

analogous

#8537BD #BD37B2 #BD376F

triadic

#BD37B2 #B2BD37 #37B2BD

tetradic

#BD37B2 #BD8537 #37BD42 #376FBD

square

#BD37B2 #BD8537 #37BD42 #376FBD

split-complementary

#BD37B2 #6FBD37 #37BD85

monochromatic

#5E1B59 #8E2985 #BD37B2 #D160C8 #DF90D8

Accessibility & contrast

On white

4.82

#BD37B2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.35

#BD37B2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD37B2

4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD37B2	#FFFFFF	#000000	##FFFFFF
##BD37B2	1.00	4.82	4.35	4.82
#FFFFFF	4.82	1.00	21.00	1.00
#000000	4.35	21.00	1.00	21.00
##FFFFFF	4.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D66B5

Deuteranopia (green-blind)

#6178AF

Tritanopia (blue-blind)

#C54671

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd37b2;
/* rgb */ color: rgb(189, 55, 178);
/* oklch */ color: oklch(58.0% 0.215 331.5);

Tailwind

colors: {
  custom: {
    50: '#d57ac9',
    500: '#bd37b2',
    950: '#000000',
  },
}

SCSS

$custom: #bd37b2;
$custom-light: #d57ac9;
$custom-dark: #000000;

JSON

{
  "hex": "#bd37b2",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 178
  },
  "hsl": {
    "h": 304.925,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.57976,
    "c": 0.21521,
    "h": 331.5
  },
  "luminance": 0.16766
}

Semantic roles & 50–950 ramp

primary

#BD37B2

secondary

#86C98C

accent

#DE564A

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD37B2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →