#BD3796#BD3796

#BD3796 is a mid, vivid pink. Relative luminance 0.158; OKLCH L 56.6% C 0.196 H 341.8°. Best body text is #FFFFFF at 5.06:1 contrast (WCAG AA passes).

Color values

HEX	#BD3796
RGB	rgb(189, 55, 150)
HSL	hsl(317, 55%, 48%)
HSV	hsv(317, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 20.6%, 25.9%)
CIE-LAB	lab(46.65, 62.08, -22.73)
CIE-LCH	lch(46.65, 66.11, 339.89°)
OKLab	oklab(56.6% 0.186 -0.061)
OKLCH	oklch(56.6% 0.196 341.8)
XYZ	xyz(27.8583, 15.7560, 30.4223)
Luminance	0.1575 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3796 #37BD5E

analogous

#A137BD #BD3796 #BD3753

triadic

#BD3796 #96BD37 #3796BD

tetradic

#BD3796 #BDA137 #37BD5E #3753BD

square

#BD3796 #BDA137 #37BD5E #3753BD

split-complementary

#BD3796 #53BD37 #37BDA1

monochromatic

#5E1B4B #8E2970 #BD3796 #D160B0 #DF90C8

Accessibility & contrast

On white

5.06

#BD3796 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.15

#BD3796 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3796

5.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3796	#FFFFFF	#000000	##FFFFFF
##BD3796	1.00	5.06	4.15	5.06
#FFFFFF	5.06	1.00	21.00	1.00
#000000	4.15	21.00	1.00	21.00
##FFFFFF	5.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#426199

Deuteranopia (green-blind)

#6C7693

Tritanopia (blue-blind)

#C93962

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #bd3796;
/* rgb */ color: rgb(189, 55, 150);
/* oklch */ color: oklch(56.6% 0.196 341.8);

Tailwind

colors: {
  custom: {
    50: '#d579b5',
    500: '#bd3796',
    950: '#000000',
  },
}

SCSS

$custom: #bd3796;
$custom-light: #d579b5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3796",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 150
  },
  "hsl": {
    "h": 317.463,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.56598,
    "c": 0.19577,
    "h": 341.8
  },
  "luminance": 0.15753
}

Semantic roles & 50–950 ramp

primary

#BD3796

secondary

#86C99A

accent

#DE754A

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD3796

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →