#BD3788#BD3788

#BD3788 is a mid, vivid pink. Relative luminance 0.153; OKLCH L 56.0% C 0.187 H 347.7°. Best body text is #FFFFFF at 5.17:1 contrast (WCAG AA passes).

Color values

HEX	#BD3788
RGB	rgb(189, 55, 136)
HSL	hsl(324, 55%, 48%)
HSV	hsv(324, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 28%, 25.9%)
CIE-LAB	lab(46.09, 60.25, -15.16)
CIE-LCH	lch(46.09, 62.13, 345.88°)
OKLab	oklab(56% 0.1832 -0.0399)
OKLCH	oklch(56% 0.187 347.7)
XYZ	xyz(26.7976, 15.3317, 24.8358)
Luminance	0.1533 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3788 #37BD6C

analogous

#AF37BD #BD3788 #BD3745

triadic

#BD3788 #88BD37 #3788BD

tetradic

#BD3788 #BDAF37 #37BD6C #3745BD

square

#BD3788 #BDAF37 #37BD6C #3745BD

split-complementary

#BD3788 #45BD37 #37BDAF

monochromatic

#5E1B44 #8E2966 #BD3788 #D160A4 #DF90BF

Accessibility & contrast

On white

5.17

#BD3788 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.07

#BD3788 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3788

5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3788	#FFFFFF	#000000	##FFFFFF
##BD3788	1.00	5.17	4.07	5.17
#FFFFFF	5.17	1.00	21.00	1.00
#000000	4.07	21.00	1.00	21.00
##FFFFFF	5.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#495E8A

Deuteranopia (green-blind)

#717685

Tritanopia (blue-blind)

#CA325B

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd3788;
/* rgb */ color: rgb(189, 55, 136);
/* oklch */ color: oklch(56.0% 0.187 347.7);

Tailwind

colors: {
  custom: {
    50: '#d579aa',
    500: '#bd3788',
    950: '#000000',
  },
}

SCSS

$custom: #bd3788;
$custom-light: #d579aa;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3788",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 136
  },
  "hsl": {
    "h": 323.731,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.55999,
    "c": 0.18745,
    "h": 347.7
  },
  "luminance": 0.15329
}

Semantic roles & 50–950 ramp

primary

#BD3788

secondary

#86C9A1

accent

#DE844A

background

#FDF7FA

surface

#FBEEF4

border

#D4C9CE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD3788

Body copy rendered with the generated semantic roles for this colour.

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