#BD3773#BD3773

#BD3773 is a mid, vivid pink. Relative luminance 0.148; OKLCH L 55.2% C 0.178 H 357.3°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).

Color values

HEX	#BD3773
RGB	rgb(189, 55, 115)
HSL	hsl(333, 55%, 48%)
HSV	hsv(333, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 39.2%, 25.9%)
CIE-LAB	lab(45.35, 57.83, -3.44)
CIE-LCH	lch(45.35, 57.94, 356.59°)
OKLab	oklab(55.22% 0.1773 -0.0083)
OKLCH	oklch(55.22% 0.178 357.3)
XYZ	xyz(25.4487, 14.7921, 17.7313)
Luminance	0.1479 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3773 #37BD81

analogous

#BD37B6 #BD3773 #BD3E37

triadic

#BD3773 #73BD37 #3773BD

tetradic

#BD3773 #B6BD37 #37BD81 #3E37BD

square

#BD3773 #B6BD37 #37BD81 #3E37BD

split-complementary

#BD3773 #37BD3E #37B6BD

monochromatic

#5E1B39 #8E2956 #BD3773 #D16093 #DF90B3

Accessibility & contrast

On white

5.31

#BD3773 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.96

#BD3773 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3773

5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3773	#FFFFFF	#000000	##FFFFFF
##BD3773	1.00	5.31	3.96	5.31
#FFFFFF	5.31	1.00	21.00	1.00
#000000	3.96	21.00	1.00	21.00
##FFFFFF	5.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#515B75

Deuteranopia (green-blind)

#767570

Tritanopia (blue-blind)

#CC2850

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3773;
/* rgb */ color: rgb(189, 55, 115);
/* oklch */ color: oklch(55.2% 0.178 357.3);

Tailwind

colors: {
  custom: {
    50: '#d6789b',
    500: '#bd3773',
    950: '#000000',
  },
}

SCSS

$custom: #bd3773;
$custom-light: #d6789b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3773",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 115
  },
  "hsl": {
    "h": 333.134,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.55216,
    "c": 0.17754,
    "h": 357.3
  },
  "luminance": 0.14789
}

Semantic roles & 50–950 ramp

primary

#BD3773

secondary

#86C9AB

accent

#DE9C4A

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BD3773

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →