#BD3763#BD3763

#BD3763 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.7% C 0.173 H 5.1°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#BD3763
RGB	rgb(189, 55, 99)
HSL	hsl(340, 55%, 48%)
HSV	hsv(340, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 47.6%, 25.9%)
CIE-LAB	lab(44.88, 56.26, 5.74)
CIE-LCH	lch(44.88, 56.55, 5.82°)
OKLab	oklab(54.72% 0.1719 0.0152)
OKLCH	oklch(54.72% 0.173 5.1)
XYZ	xyz(24.6066, 14.4553, 13.2963)
Luminance	0.1445 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3763 #37BD91

analogous

#BD37A6 #BD3763 #BD4E37

triadic

#BD3763 #63BD37 #3763BD

tetradic

#BD3763 #A6BD37 #37BD91 #4E37BD

square

#BD3763 #A6BD37 #37BD91 #4E37BD

split-complementary

#BD3763 #37BD4E #37A6BD

monochromatic

#5E1B31 #8E294A #BD3763 #D16085 #DF90AA

Accessibility & contrast

On white

5.40

#BD3763 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3763 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3763

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3763	#FFFFFF	#000000	##FFFFFF
##BD3763	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#565964

Deuteranopia (green-blind)

#797460

Tritanopia (blue-blind)

#CD2049

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3763;
/* rgb */ color: rgb(189, 55, 99);
/* oklch */ color: oklch(54.7% 0.173 5.1);

Tailwind

colors: {
  custom: {
    50: '#d6788f',
    500: '#bd3763',
    950: '#000000',
  },
}

SCSS

$custom: #bd3763;
$custom-light: #d6788f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3763",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 99
  },
  "hsl": {
    "h": 340.299,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54716,
    "c": 0.17253,
    "h": 5.1
  },
  "luminance": 0.14452
}

Semantic roles & 50–950 ramp

primary

#BD3763

secondary

#86C9B3

accent

#DEAD4A

background

#FDF7F8

surface

#FBEEF0

border

#D4C9CB

text

#150A0C

muted

#837C7D

Preview Lab

Preview with #BD3763

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →