#BD3758#BD3758

#BD3758 is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.4% C 0.171 H 10.4°. Best body text is #FFFFFF at 5.45:1 contrast (WCAG AA passes).

Color values

HEX#BD3758
RGBrgb(189, 55, 88)
HSLhsl(345, 55%, 48%)
HSVhsv(345, 71%, 74%)
CMYKcmyk(0%, 70.9%, 53.4%, 25.9%)
CIE-LABlab(44.60, 55.32, 12.16)
CIE-LCHlch(44.60, 56.64, 12.39°)
OKLaboklab(54.42% 0.1677 0.0309)
OKLCHoklch(54.42% 0.171 10.4)
XYZxyz(24.1161, 14.2591, 10.7130)
Luminance0.1426 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD3758 #37BD9C
analogous
#BD379B #BD3758 #BD5937
triadic
#BD3758 #58BD37 #3758BD
tetradic
#BD3758 #9BBD37 #37BD9C #5937BD
square
#BD3758 #9BBD37 #37BD9C #5937BD
split-complementary
#BD3758 #37BD59 #379BBD
monochromatic
#5E1B2C #8E2942 #BD3758 #D1607C #DF90A3

Accessibility & contrast

On white

5.45
#BD3758 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.85
#BD3758 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3758
5.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD3758#FFFFFF#000000##FFFFFF
##BD37581.005.453.855.45
#FFFFFF5.451.0021.001.00
#0000003.8521.001.0021.00
##FFFFFF5.451.0021.001.00

Color blindness preview

Protanopia (red-blind)
#585859
Deuteranopia (green-blind)
#7B7355
Tritanopia (blue-blind)
#CE1A44
Achromatopsia (no color)
#696969

Design tokens & code

CSS
--color: #bd3758;
/* rgb */ color: rgb(189, 55, 88);
/* oklch */ color: oklch(54.4% 0.171 10.4);
Tailwind
colors: {
  custom: {
    50: '#d77886',
    500: '#bd3758',
    950: '#000000',
  },
}
SCSS
$custom: #bd3758;
$custom-light: #d77886;
$custom-dark: #000000;
JSON
{
  "hex": "#bd3758",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 88
  },
  "hsl": {
    "h": 345.224,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54421,
    "c": 0.17054,
    "h": 10.4
  },
  "luminance": 0.14256
}

Semantic roles & 50–950 ramp

primary
#BD3758
secondary
#86C9B9
accent
#DEBA4A
background
#FEF7F8
surface
#FCEEEF
border
#D5C9CA
text
#16090B
muted
#847B7C

Preview Lab

Preview with #BD3758

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD3758 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva